The Kroger 2026 Outlook | Profits, Share Price & Analysis

The Kroger

NYSE:KR

$ 73,22

+ $1,43 (1,99%)

73,22 $

+$1,43 (1,99%)

End-of-day quote: 03/27/2026

The Kroger Stock Value

Analysts currently see NYSE:KR at the level of Outperform.

Outperform

The Kroger Company Info

EPS Growth 5Y

6,93%

Market Cap

$44,08 B

Long-Term Debt

$15,78 B

Short Interest

4,38%

Quarterly earnings

06/03/2026 (E)

Dividend

$1,43

Dividend Yield

1,95%

Founded

1883

Industry

Consumer Staples

Country

United States

ISIN Number

US5010441013

Website

http://www.thekrogerco.com

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

$74,00

1.07%

Last Update: 03/27/2026

Analysts: 22

Highest Price Target $86,00

Average Price Target $74,00

Lowest Price Target $59,00

In the last five quarters, The Kroger’s Price Target has risen from $46,13 to $58,89 - a 27,66% increase. Twenty Four analysts predict that The Kroger’s share price will increase in the coming year, reaching $74,00. This would represent an increase of 1,07%.

Top growth stocks in the consumer staples sector (5Y.)

What does The Kroger do?

The Kroger Co. (Kroger) operates as a food and drug retailer in the United States. The company operates supermarkets, pharmacies and fuel centers in 35 states and the District of Columbia while also operating online through a digital ecosystem to offer customers an omnichannel shopping experience. The company also manufactures and processes food for sale by its supermarkets and online. Kroger is diversified across brands, product categories, channels of distribution, geographies and consumer de...

The Kroger Co. (Kroger) operates as a food and drug retailer in the United States.

The company operates supermarkets, pharmacies and fuel centers in 35 states and the District of Columbia while also operating online through a digital ecosystem to offer customers an omnichannel shopping experience. The company also manufactures and processes food for sale by its supermarkets and online. Kroger is diversified across brands, product categories, channels of distribution, geographies and consumer demographics.

Strategy

The company’s strategy focuses on growing households and increasing customer loyalty by delivering great value and convenience, and investing in four strategic pillars: Fresh, Brands, Data & Personalization and Seamless.

Stores

Kroger operates supermarkets under a variety of local banner names in 35 states and the District of Columbia. Kroger operates either directly or through its subsidiaries, supermarkets, pharmacies and fuel centers. The company’s stores operate under a variety of banners that have strong local ties and brand recognition. The company connects with customers through its expanding seamless ecosystem and the consistent delivery of a full, fresh, and friendly customer experience. Fuel sales are an important part of the company’s revenue, net earnings and loyalty offering. The company’s fuel strategy is to include a fuel center at each of its supermarket locations when it is feasible, and it is expected to be profitable. Each fuel center typically includes five to ten islands of fuel dispensers and storage tanks with capacity for 40,000 to 50,000 gallons of fuel.

Seamless Digital Ecosystem

The company offers a convenient shopping experience for its customers regardless of how they choose to shop with the company, including Pickup, Delivery and Ship. The company offers Pickup and Harris Teeter ExpressLane— personalized, order online, pick up at the store services — at 2,412 of its supermarkets and provide Delivery, which allows the company to offer digital solutions to substantially all its customers. The company’s Delivery solutions include orders delivered to customers from retail store locations, customer fulfillment centers and orders placed through third-party platforms. These channels allow the company to serve customers anything, anytime and anywhere with zero compromise on selection, convenience, and price. The company also provides relevant customer-facing apps and interfaces that have the features customers want that are also reliable, easy to use and deliver a seamless customer experience across its store and digital channels.

Merchandising and Manufacturing

The company’s brands products play an important role in its merchandising strategy. The company’s supermarkets, on average, stock over 12,000 private label items. The company’s brands products are primarily produced and sold in three ‘tiers.’ Private Selection is the company’s main premium quality brand, offering customers culinary foods and ingredients that deliver amazing eating experiences. The Kroger brand, which represents the majority of the company’s private label items, is designed to consistently satisfy and delight customers with quality products that exceed or meet the national brand in taste and efficacy, as well as with unique and differentiated products. Big K, Smart Way and Heritage Farm are some of the company’s value brands, designed to deliver good quality at a very affordable price. In addition to the company’s three ‘tiers,’ its brands offer customers a variety of natural and organic products with Simple Truth and Simple Truth Organic. Both Simple Truth and Simple Truth Organic are free from a defined list of artificial ingredients that some customers have told the company they do not want in their food, and the Simple Truth Organic products are USDA certified organic. The company owns food production plants. These plants consisted of dairies, deli or bakery plants, grocery product plants, beverage plants, meat plant and cheese plants.

Data

The traffic and data generated by the company’s retail business, including pharmacies and fuel centers, enables its diverse business. Kroger serves approximately 63 million households annually and because of the company’s rewards program, over 95% of customer transactions are tethered to a Kroger loyalty card. The company’s retail media business – Kroger Precision Marketing – provides differentiated media capabilities for its consumer-packaged goods partners and other industry verticals. It is a key driver of the company’s digital profitability and alternative profit.

Segments

The company operates supermarkets, multi-department stores and fulfillment centers throughout the United States. The company’s retail operations, which represent 98% of its consolidated sales, are its only reportable segment. The company aggregates its operating divisions into one reportable segment. In addition, the company’s operating divisions offer customers similar products, have similar distribution methods, operate in similar regulatory environments, purchase the majority of the merchandise for retail sale from similar (and in many cases identical) vendors on a coordinated basis from a centralized location, serve similar types of customers, and are allocated capital from a centralized location.

Seasonality

The majority of the company’s revenues are generally not seasonal in nature. However, revenues tend to be higher during the major holidays throughout the year (year ended December 1, 2025). Additionally, certain significant events including inclement weather systems, particularly winter storms, tend to affect the company’s sales trends.

History

The Kroger Co. was founded in 1883. The company incorporated in 1902.

The Kroger Questions and Answers

Which sectors generate sales and which are the top 3 markets?

**Revenue distribution by industry:** - Food and beverages: approx. 80% - Health and wellness products: approx. 10% - Household and other products: approx. 10% **TOP 3 markets:** 1. **USA**: approx. 95% 2. **Canada**: approx. 3% 3. **Mexico**: approx. 2% The Kroger Co. generates the majority of it...

At which locations are the company’s products manufactured?

**Production Facilities:** Over 35 production plants in the USA (as of 2023) The Kroger Co. operates a variety of production facilities in the United States that are strategically located throughout the country. These facilities produce a wide range of own-brand products, including food and beverag...

What strategy does The Kroger pursue for future growth?

**Revenue growth (estimated):** 3-4% annually (2025) **Investments in technology:** $1 billion (2024) The Kroger Co. is pursuing a growth strategy that heavily relies on technological innovation and expansion into new markets. A central part of this strategy is the investment in digital platforms a...

Which raw materials are imported and from which countries?

**Main Imported Raw Materials:** - Fresh food (fruits, vegetables, meat) - Coffee - Seafood **Countries of Origin:** - **Fruits and Vegetables:** Mexico, Chile, Peru - **Coffee:** Brazil, Colombia, Vietnam - **Seafood:** Canada, Norway, Thailand Kroger imports a variety of raw materials and suppli...

How strong is the company’s competitive advantage?

**Market share in the USA:** approx. 10% (2024) **Revenue:** $137.9 billion USD (2024) **EBITDA margin:** 5.6% (2024) The Kroger Co. is one of the largest retailers in the USA and holds a significant market share of about 10%. This gives the company a strong competitive advantage, especially in a f...

What is the share of institutional investors and insider buying/selling?

**Institutional investor share:** approx. 80% (estimated for 2025 based on historical data) **Insider purchases/sales:** No significant changes (estimated for 2025) The institutional investor share at The Kroger Co. has traditionally been around 80%, indicating the trust of large investment funds...

What percentage market share does The Kroger have?

**Market share of The Kroger Co.:** approx. 10% (2025, estimated) **Main competitors and their market shares:** 1. **Walmart Inc. (NYSE:WMT):** approx. 25% 2. **Costco Wholesale Corporation (NASDAQ:COST):** approx. 8% 3. **Amazon.com, Inc. (NASDAQ:AMZN) - grocery sector:** approx. 7% 4. **The Kroge...

Is The Kroger stock currently a good investment?

**Revenue growth:** 4.5% (2024) **Profit growth:** 3.2% (2024) **Market share in US grocery retail:** 9.9% (2024) The Kroger Co. recorded a moderate revenue growth of 4.5% in 2024, attributed to stable demand in grocery retail and successful marketing strategies. Profit growth was at 3.2%, driven b...

Does The Kroger pay a dividend – and how reliable is the payout?

**Dividend yield:** 2.1% (2025, estimated) **Dividend growth:** 5% annually (last 3 years) The Kroger Co. regularly pays a dividend to its shareholders. The dividend yield is currently around 2.1%, which is competitive compared to other companies in the retail industry. In recent years, Kroger h...

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The Kroger Stock Value

The Kroger Company Info

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer staples sector (5Y.)

What does The Kroger do?

The Kroger Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

New support ticket

Explore

The Kroger Stock Value

The Kroger Company Info

Analyst Price Target The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer staples sector (5Y.)

What does The Kroger do?

The Kroger Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.