Sony Financial Group Inc., through its subsidiaries, engages in the life insurance, non-life insurance, and banking activities in Japan. The company’s subsidiaries include Sony Life Insurance Co., Ltd.; Sony Assurance Inc.; and Sony Bank Inc.
Sony Life
Sony Life provides customers with a range of life insurance products and services. The number of policies in force by Sony Life was approximately 4.7 million. Sony Life offers a range of products to fulfill diverse customer requirements, death b...
Sony Financial Group Inc., through its subsidiaries, engages in the life insurance, non-life insurance, and banking activities in Japan. The company’s subsidiaries include Sony Life Insurance Co., Ltd.; Sony Assurance Inc.; and Sony Bank Inc.
Sony Life
Sony Life provides customers with a range of life insurance products and services. The number of policies in force by Sony Life was approximately 4.7 million. Sony Life offers a range of products to fulfill diverse customer requirements, death benefit, and other similar protection products. Sony Life established a 50–50 joint venture AEGON Sony Life Planning Co., Ltd. in preparation for establishing and commencing operation of a new life insurance company that develops individual annuity products for over-the-counter sale at banks, as well as through the Lifeplanner sales channel.
Sony Assurance
Sony Assurance sells automobile insurance and SURE medical and cancer insurance. It started selling overseas travel accident insurance in May 2009 and launched agency sales of pet insurance in January 2009 and cancer treatment insurance in June 2009.
Sony Assurance offers automobile insurance by using risk-segmented categories to account for each customer's driving characteristics—distance driven per year, reason for car use, car model, number of years since first registering car ownership, age, and type of driver’ s license. Sony Assurance also offers the original Oritemo Rider to provide indemnity coverage for policyholders who are injured or have personal belongings damaged after exiting their insured vehicles temporarily while out for a drive.
Sony Bank
Products and Services: Sony Bank is an Internet bank doing business solely through websites. These include a corporate site that makes information about the bank available, as well as service sites that customers use for their banking transactions. Its asset management products include Yen deposits (ordinary deposits, time deposits, and thrift saving deposits); foreign currency deposits (ordinary deposits, time deposits, and time deposits with special terms); foreign exchange margin trading; investment trusts; financial product intermediary services; insurance; loan products and credit cards; and asset management support tools.
Sony Bank Securities: Sony Bank Securities offers Sony Bank account holders equity and other securities trading services. Working with Sony Bank, Sony Bank Securities offers retail financial services to support customers looking for returns with a long-term perspective.
History
The company was founded in 1979. It was formerly known as Sony Financial Holdings Inc. and changed its name to Sony Financial Group Inc. on October 1, 2021.