Beijing Hanyi Innovation Technology Co., Ltd. provides font design, font product development, and Chinese character information technology research and application solutions.
Business Segments
The company’s business is structured into several key segments, each addressing distinct market needs and leveraging the company’s core competencies in font design, technology, and cultural innovation.
Font Software Licensing: The company’s font software licensing segment is the cornerstone of its busin...
Beijing Hanyi Innovation Technology Co., Ltd. provides font design, font product development, and Chinese character information technology research and application solutions.
Business Segments
The company’s business is structured into several key segments, each addressing distinct market needs and leveraging the company’s core competencies in font design, technology, and cultural innovation.
Font Software Licensing: The company’s font software licensing segment is the cornerstone of its business, involving the authorization of font copyrights to commercial users. Clients are permitted to use one or more fonts within specified terms, such as duration and scope of use, in exchange for licensing fees. The company’s font libraries encompass over 1,700 proprietary B-end fonts and more than 3,600 font sets (including those available through the Ziyou platform). The company’s font products are widely used across various industries, including retail, information technology, finance, food and beverage, and more.
Font-Related Technical Services: The company provides technical services based on font technology, with a primary focus on custom font design. Custom font projects are tailored to client branding requirements, with the company’s design team interpreting brand philosophy and visual presentation to create unique font solutions. The company’s technical expertise extends to supporting the development of system-level fonts for major mobile operating systems, global multilingual font solutions, variable font weights, cloud-based font deployment, and online text recognition.
Internet Platform Licensing: The company’s internet platform licensing segment targets the consumer market, providing personalized fonts and themes through mobile device theme stores and app platforms. The company’s products are available on the theme stores of major manufacturers, including Huawei, OPPO, VIVO, and Xiaomi, as well as on leading internet platforms, such as Tencent, Bilibili, Sogou Input Method, Weibo, Alipay, Taobao, QQ Music, and NetEase Music. The company’s offerings include over 2,700 fonts and 500 themes, with a focus on meeting the growing demand for personalized digital experiences.
Ziyou Platform and Value-Added Services: The company operates the Ziyou client, a desktop font management software that integrates font downloading, installation, previewing, and switching within design software. The platform adopts a membership subscription model, providing users with access to a wide range of fonts and value-added services, such as AI-powered font recognition and copyright detection.
The company’s value-added services include comprehensive solutions for large enterprise clients, such as font usage training, industry-specific font recommendations, custom logo or co-branded fonts, and technical solution development.
Business Strategy
The company’s business strategy is centered on the integration of culture and technology, with a focus on leveraging its core competencies in font design, technological innovation, and cultural IP management to create commercial and social value.
Cultural and Technological Integration: The company is committed to matching Chinese character culture with advanced technology to generate large-scale economic and social benefits. The company’s activities are designed to empower social and industrial development through cultural and technological innovation, meeting the growing demand for high-quality cultural products and services.
Font Industry Consolidation: The company recognizes the need for industry consolidation to address the increasing demand for diverse, high-quality font products and services. The company has invested in major domestic font brands, such as FounderType, and plans to pursue further industry integration to enhance its competitiveness and market value.
Transition to Subscription-Based Business Model: The company is gradually implementing a subscription-based licensing model, providing products and services to users on a periodic payment basis. The company’s modular licensing and dynamic billing mechanisms are designed to efficiently match the layered and graded needs of enterprise clients.
Exploration of AI Applications: The company is embracing the development of artificial intelligence, investing in AI-driven font design, content generation, and complex text recognition. The company is committed to enhancing its technical capabilities in multimodal content generation, including image, video, and copywriting, to provide integrated solutions for brand clients.
Deepening Internet Platform Licensing: The company focuses on expanding its internet platform licensing business, leveraging its IP management and AI-driven design capabilities to meet the growing demand for personalized digital experiences.
Products and Services
The company’s product and service portfolio is comprehensive, encompassing a wide range of font-related offerings designed to meet the needs of both enterprise and consumer clients.
Font Libraries: The company has developed over 1,700 proprietary B-end fonts and more than 3,600 font sets, covering a diverse array of styles, languages, and application scenarios.
Custom Font Design: The company offers tailored font design services based on client branding requirements. The company’s design team interprets brand philosophy and visual presentation to create unique font solutions, with the resulting works owned by the client.
Ziyou Platform: The company operates the Ziyou client, a desktop font management software that integrates font downloading, installation, previewing, and switching within design software. The platform provides access to a wide range of fonts and value-added services, such as AI-powered font recognition and copyright detection.
Internet Platform Products: The company’s products are available on the theme stores of major mobile device manufacturers and leading internet platforms, including personalized fonts, themes, wallpapers, lock screens, icons, and wearable device watch faces.
Technical Services: The company provides technical services based on font technology, including the development of system-level fonts for major mobile operating systems, global multilingual font solutions, variable font weights, cloud-based font deployment, and online text recognition.
IP Products and Cultural Derivatives: The company creates and commercializes cultural IP products related to Chinese character culture, including IP licensing, product sales, and cultural and artistic exhibitions.
AI-Driven Design and Content Creation: The company leverages AI technology to enhance font design, production, and quality control, as well as to support multimodal content generation, including image, video, and copywriting.
Visual Design Services: The company provides visual design services for brand marketing and product packaging, as well as AI-driven technical services through its subsidiary, Aji Network.
Geographical Markets Served
The company serves a broad geographical market, with a primary focus on the Chinese domestic market and an expanding presence in international markets. The company’s multilingual font development capabilities enable it to support clients with global operations, providing font solutions in languages, such as English, Japanese, Korean, Arabic, Cyrillic, Greek, Devanagari, Hebrew, Thai, Khmer, and Burmese.
Customers
The company serves a diverse customer base, including over 40,000 organizations and more than 6,000 signed clients. The company’s customers are distributed across major sectors of the national economy, with a high concentration in retail and services, information technology and internet, finance, and food and beverage industries. The company’s client list includes leading enterprises, such as Huawei, OPPO, Xiaomi, JD.com, and Kingsoft Office. The company’s products are also widely used by individual designers, advertising agencies, and other organizations with font usage needs.
Intellectual Property
The company’s intellectual property portfolio is extensive, comprising 16 invention patents; 156 software copyrights; 634 trademarks (including 13 overseas trademarks); and Over 29,000 font copyrights.
Sales and Marketing
The company’s sales and marketing activities are conducted through a combination of direct sales, online platforms, and strategic partnerships. The company operates the Ziyou client as a key distribution channel for font products and value-added services, leveraging a membership subscription model to reach a broad user base. The company’s products are also distributed through the theme stores of major mobile device manufacturers and leading internet platforms, enabling direct access to end users.
The company’s dedicated service teams provide personalized support to enterprise clients, including font usage training, industry-specific font recommendations, and custom solution development.
Government Regulations
The company’s font products must comply with national standards such as GB 18030-2022 Information Technology—Chinese Coded Character Set, which is a mandatory standard for all products with Chinese information processing and exchange functions.
History
Beijing Hanyi Innovation Technology Co., Ltd. was founded in 1993.
