Swisscom 2026 Forecast | Price, Valuation & Growth

Swisscom

SWX:SCMN

CHF 668,00

CHF-27,00 (-3,88%)

668,00 CHF

CHF-27,00 (-3,88%)

End-of-day quote: 03/27/2026

Swisscom Stock Value

Analysts currently rate Swisscom as Underperform.

Underperform

Swisscom Company Info

EPS Growth 5Y

-3,64%

Market Cap

CHF34,60 B

Long-Term Debt

CHF11,77 B

Quarterly earnings

05/08/2026 (E)

Dividend

CHF24,98

Dividend Yield

3,74%

Founded

1998

Industry

Communication Services

Country

Switzerland

Website

Swisscom

ISIN Number

CH0008742519

Website

http://www.swisscom.ch

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

CHF540,00

-19.16%

Last Update: 03/28/2026

Analysts: 19

Highest Price Target CHF735,00

Average Price Target CHF540,00

Lowest Price Target CHF366,87

In the last five quarters, Swisscom’s Price Target has risen from CHF537,73 to CHF551,33 - a 2,53% increase. Nine analysts predict that Swisscom’s share price will fall in the coming year, reaching CHF540,00. This would represent a decrease of -19,16%.

Top growth stocks in the communication services sector (5Y.)

What does Swisscom do?

Swisscom AG provides telecommunication services. Business Segments The company operates across multiple business segments structured to cater to its wide-ranging customer base. The primary segments include Residential Customers, Business Customers, Wholesale, and Infrastructure & Support Functions, all grouped under Swisscom Switzerland, alongside Fastweb and Other Operating segments. The Residential Customers segment focuses on providing telecommunications services such as mobile and interne...

Swisscom AG provides telecommunication services.

Business Segments

The company operates across multiple business segments structured to cater to its wide-ranging customer base. The primary segments include Residential Customers, Business Customers, Wholesale, and Infrastructure & Support Functions, all grouped under Swisscom Switzerland, alongside Fastweb and Other Operating segments.

The Residential Customers segment focuses on providing telecommunications services such as mobile and internet connections to individual clients and households. Business Customers serves a diverse clientele that includes small, medium-sized enterprises, and large corporations, offering tailored communication and IT solutions to enhance operational efficiency. The Wholesale segment concentrates on providing network and telecommunication services to other service providers.

Fast web is a subsidiary that delivers services predominantly in Italy, adding an international layer to the company’s operations. The Other Operating Segments encompass Swisscom Directories Ltd, cablex Ltd, and Swisscom Broadcast Ltd, which provide online directory services, ICT and network infrastructure solutions, and broadcast services, respectively.

The company’s operational strategies include segmenting its offerings without overhead charges, thereby ensuring direct interactions among different segments. Each segment is further incentivized to contribute actively by generating revenue while also incurring costs that include personnel expenses and operational costs. The Infrastructure & Support Functions segment plays a crucial role by providing the essential operational backbone without levying costs on the other segments.

Business Strategy

The company's overarching business strategy is centered around innovation, customer satisfaction, and sustainability. The company's dedication to remaining a leader in the telecommunications and ICT sectors propels its initiatives for outstanding service delivery, embracing advancements in digital technology while aligning closely with evolving consumer demands.

The company invests heavily in research and development to remain ahead of technological trends, especially focusing on areas such as cybersecurity, cloud solutions, and telecommunications infrastructure. The company’s commitment to innovation sees it continuously enhance existing offerings while developing new solutions that reflect current market needs.

Furthermore, the company is devoted to sustainable practices across its operations. Initiatives such as environmentally friendly supply chains and the promotion of digital literacy underscore the company’s role in fostering a digitally equipped populace. The company also actively integrates innovative technologies such as AI and machine learning into its operations, facilitating a streamline of services that rely on advanced processing capabilities.

Aligning its business practices with government regulations and environmental laws is also a priority for the company. The company undertakes proactive measures to ensure compliance with legislative frameworks while promoting operational best practices within the ICT landscape. This conscientious approach reinforces customer trust and enhances corporate reputation in a competitive market.

Products and Services

The company provides a diverse range of products and services tailored to meet the distinct needs of its various customer segments. Among its offerings is a broad array of telecommunications services, including fixed-line and mobile communications, high-speed internet, and extensive broadcasting services.

For residential customers, the company offers comprehensive mobile plans, internet subscriptions, and additional services designed to enhance connectivity at home and on the go. The residential segment also includes TV offerings that provide access to extensive entertainment, marking the company as a key player in the media landscape.

For business customers, the company tailors solutions that enhance communication efficiency and operational productivity. Services include professional ICT consulting, cloud computing solutions, and advanced cybersecurity measures. The company also facilitates seamless connectivity through tailored infrastructure services, enabling businesses to thrive in a digital-first world.

The company's commitment to innovation extends to its service offerings, introducing features, such as electronic signatures and digital certificates that streamline client interactions and lend efficiency to business processes.

Geographical Markets Served

The company operates primarily within Switzerland, catering to a wide demographic ranging from individual citizens to large multinational corporations. The company's reputation as a leading telecommunications provider extends to its subsidiary Fast web, which focuses on the Italian market, thereby allowing the company to leverage its service capabilities further afield.

Seasonality

Seasonal fluctuations often align with major holidays or events that drive increased demand for ICT services.

Customers

The company boasts a wide-ranging customer base that includes residential consumers, small to medium enterprises, and large corporations.

The company serves millions of customers across Switzerland, demonstrating its significant market presence and customer-centric service delivery. Engagement with municipal governments, educational institutions, and healthcare organizations demonstrates the company's versatility in catering to differing industries.

Sales and Marketing

The company utilizes a combination of direct sales force, online marketing, retail channels, and partnerships to deliver its products and services.

Promotional efforts include targeted advertising campaigns that leverage digital platforms alongside traditional media channels, ensuring maximum outreach and visibility. Customer engagement through social media and digital interfaces allows the company to maintain steady communication with its clientele, further enhancing service delivery.

History

Swisscom AG was founded in 1998.

Swisscom Questions and Answers

Which sectors generate sales and which are the top 3 markets?

**Revenue distribution by industries:** - Telecommunications: approx. 70% - IT services: approx. 20% - Media and entertainment: approx. 10% **TOP 3 markets and their percentage shares:** - Switzerland: approx. 80% - Italy: approx. 15% - Rest of Europe: approx. 5% Swisscom AG generates the majority...

At which locations are the company’s products manufactured?

**Production sites:** Switzerland, Italy Swisscom AG is primarily a telecommunications company and not a typical manufacturer of physical products. Their main services include telecommunications services such as mobile, landline, and internet. The physical infrastructure operated by Swisscom, such...

What strategy does Swisscom pursue for future growth?

**Revenue Growth:** 3.5% (estimated 2024) **Investments in Infrastructure:** CHF 2.3 billion (2024) **Digitalization Strategy:** Focus on 5G and fiber optic Swisscom AG pursues a growth strategy that is heavily focused on expanding digital infrastructure. The company is investing significantly...

Which raw materials are imported and from which countries?

**Main Imported Materials:** Fiber optic cables, electronic components, network equipment **Countries of Origin:** China, Germany, USA Swisscom AG, as a leading telecommunications company in Switzerland, mainly imports fiber optic cables, electronic components, and network equipment. These materia...

How strong is the company’s competitive advantage?

**Market share in Switzerland:** approx. 60% (2024) **EBITDA margin:** 39.5% (2024) **Customer satisfaction:** 85% (2024, internal surveys) Swisscom AG maintains a significant competitive advantage through its dominant market position in Switzerland, where it holds about 60% of the market share in...

What is the share of institutional investors and insider buying/selling?

**Institutional investor share:** approx. 45% (estimated, 2025) **Insider purchases/sales:** No significant transactions in the last quarter (estimated, 2025) The institutional investor share in Swisscom AG typically stands at around 40-50%, which is common for a large, established company in the...

What percentage market share does Swisscom have?

**Market share of Swisscom AG:** approx. 55% (2025, estimated) **Main competitors and their market shares:** 1. **Sunrise Communications AG:** approx. 25% 2. **Salt Mobile SA:** approx. 10% 3. **UPC Switzerland (part of Liberty Global):** approx. 5% 4. **Quickline AG:** approx. 3% 5. **Other smalle...

Is Swisscom stock currently a good investment?

**Revenue growth:** 2.1% (2024) **EBITDA margin:** 37.5% (2024) **Net debt ratio:** 1.8x (2024) Swisscom AG shows a moderate revenue growth of 2.1% in 2024, indicating stable demand for telecommunications services in Switzerland and Italy. The EBITDA margin of 37.5% suggests an efficient cost struc...

Does Swisscom pay a dividend – and how reliable is the payout?

**Dividend yield:** 4.5% (estimated for 2025) **Dividend history:** Stable payout over the last 10 years Swisscom AG is known for its reliable dividend policy. The company has consistently distributed dividends in recent years, indicating a solid financial foundation and a stable business model...

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Swisscom Stock Value

Swisscom Company Info

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the communication services sector (5Y.)

What does Swisscom do?

Swisscom Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

New support ticket

Explore

Swisscom Stock Value

Swisscom Company Info

Analyst Price Target The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the communication services sector (5Y.)

What does Swisscom do?

Swisscom Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.