Noble Vici Group, Inc. engages in the IoT, big data, blockchain, and e-commerce business.
Ecommerce Platform
The company focuses on providing users with tools to live and interact in the mobile world through its ecosystem of IoT, big data, blockchain and e-commerce products and services. It integrates blockchain technology with its e-commerce platform to connect consumers and merchants in a global marketplace via blockchain transactions. The company onboards users, consumers and referrers thro...
Noble Vici Group, Inc. engages in the IoT, big data, blockchain, and e-commerce business.
Ecommerce Platform
The company focuses on providing users with tools to live and interact in the mobile world through its ecosystem of IoT, big data, blockchain and e-commerce products and services. It integrates blockchain technology with its e-commerce platform to connect consumers and merchants in a global marketplace via blockchain transactions. The company onboards users, consumers and referrers through its Affiliate Incentivized Marketing to Advertising Dollar Sharing model, while merchants are onboarded via its Merchant Incentivized Marketing model. Various products and services offered in the company’s ecosystem include procurement of discounted goods and services, referral reward system, mobile games and digital marketing, financial markets apps and a ‘Business Centre’ within the same app. Its e-commerce platform offers users the ability to make online purchases, as well as the convenience of an online to offline platform whereby consumers could transact at a discount online, while goods and services are distributed at a physical location. This drives traffic to the already weakened retail industry. The Business Centre within the company’s ecosystem is offered through a mobile app and allows users to create their own referral platform within its ecosystem.
Advertising Dollar Sharing (ADS)
The company has rebranded its Affiliate Incentivized Marketing to Advertising Dollar Sharing. Similar to the Affiliate Incentivized Marketing (AIM) model, the ADS business model also involves driving online and physical traffic and improving sales and marketing of targeted products and services. Its function includes distribution of advertising dollars through ADS system to agencies, affiliate marketers, advertiser, users and referrals.
Sale and Distribution of IoT Smart Devices/VMore System Private Limited:
In addition to the e-commerce platform, the company intends to focus on the sales and distribution of IoT smart devices and appliances. In September 2019, the company began to sell its first IoT appliance, its smart coffee dispensing machines (the V-More Express (VX)). Its initial plans of beginning machine distribution on or about the third calendar quarter of 2020 were delayed by the coronavirus pandemic. The company focuses to begin machine distribution and their progressive operation in Singapore once the economy begins to return to normalcy. The company focuses to derive income from sales of its VX IoT hardware, the core consumables in VX and the advertising services it provides to its customers in connection with the VX.
VX Operations
The company’s VX business operations are segregated into the following core functions to address the needs of its advertisers, VX IoT hardware purchasers and consumers.
Sales and Marketing Team: The company’s team would focus on the sale of the VX IoT hardware. Its targeted industries are primarily from real estate and property owners, such as commercial offices, retails and buildings, where the VX would be installed. In addition to the sale of VX, the team would also create brand awareness of the VX and its core offerings in the VX.
Advertiser Onboarding Team: Once an advertiser engages the company online to have its advertisement placed in VX, a member of the company’s advertiser onboarding team would initiate communications with the merchant to introduce the advertiser to the technology involved in its PLA ecosystem. Before the advertisement goes live on the VX, the team would work with the advertiser to build and create the advertisement. The company would provide tools, such as an app to ensure the advertisement traffic monitoring and management are aligned. All advertisements would be proximate locality based, ensuring relevance for targeted traffic to be driven.
Operation and Maintenance Team (O&M): Once the VX are deployed, O&M team would monitor the performance of each VX deployed for its ingredients supply, hardware status and data collection efficiency. Maintenance of the hardware for performance to prevent downtime and refilling the ingredients into the VX would be undertaken by the O&M team.
Customer/User Service Representatives: The company’s customer service representatives would be reachable via the app or email 24 hours a day, seven days a week. The customer service team would also work with its technology team to improve the experience of VX owners, consumers and advertisers on the mobile application based on their feedback.
Technology: The company employs technology to improve the experience it offers to VX owners, users and advertisers, increase the rate at which its users use its V-More Pro platform and improve the efficiency of its business operations.
Cybersecurity: The company has integrated its technology with encryption algorithm ‘SHA3-256’ & RSA Public/Private-Key, which is designed to withstand timing attacks. It also accepts 32-byte string as a valid public key and does not require validation.
Advertising Dollar Sharing (ADS): The company’s ADS model would allow users and advertisers to benefit from reduced costs to consumers and higher traffic for advertisers. It focuses users to benefit from discounts and advertising dollar rebates offered through its PLA ecosystem from online and offline merchants, referrals, and internal marketing efforts, with advertisers benefitting from retail sales volume offline or online.
Core Product/User Scale: The company focuses to include other products from mass market merchants, such as food and other beverages, as part of its product and service offerings.
Brand: A portion of the company’s VX owners, advertisers and users are acquired through agencies, word-of-mouth & social network/platforms.
The company operates its IoT Smart Device business through VMore System Private Limited, its wholly owned subsidiary (VSPL). VSPL operates with the company’s subsidiary AIM System Private Limited (ASPL), a Singapore private limited corporation.
VSPL – Engages in the sales and marketing of VX and barista grade coffee to owners and consumers, operates and maintains the VX, including support, both technical and non-technical; and
ASPL – Engages in VX software technology integration; Proximate Location Ads (PLA) activities, such as advertisement sales, build, create and deploy its proprietary software technology; distributes advertising dollars via an Advertising Dollar Sharing (ADS) system to agencies, affiliate marketers, advertisers, users and referrals; provides technical and non-technical support in relation to PLA; and engages in brand management, marketing, promotions and media engagement activities.
VX Vendor
The company focuses to rely on Barista Uno Private Limited to provide VSPL with VX IoT hardware and coffee sourcing, distribution, and logistical upstream and downstream fulfilment services.
Other
As of May 27, 2021, the company granted Accell Technologies, Inc. (ATI) an exclusive license to use, market and sell its E-commerce Aggregator, Reward, AIM and AdTech system (‘System’) in North America and South America for a period of 10 years. ATI completed its evaluation of the company’s System, and it focuses ATI to complete the general software requirements specification submission during the calendar quarter ended September 30, 2021.
As of June 25, 2021, the company appointed Greatsolutions Pte. Ltd., a Singapore corporation, to serve as its authorized distributor of its new biodegradable waste recycling machine for the territory of Singapore in accordance with the terms of that certain Authorized Distributor Agreement (the ‘Authorized Distributor Agreement’). Pursuant to the terms of the Authorized Distributor Agreement, agreed to purchase 100 units of the company’s machines, as well as other related products and pay a license fee for the first year of the term. The company is in the process of working with the relevant governmental agencies to have the machines commissioned for use in Singapore.
Strategy
A component of the company’s strategy is to continue developing and refining its technology.
Divestiture
In March 2020, the company divested all interest in Venvici Private Limited, and reorganized Venvici Limited, a private limited company formed under the laws of Seychelles as a wholly owned subsidiary of Noble Vici Private Limited.
Intellectual Property
The company continues to own the rights, title and interests in U.S. Patent Number: 6,743,209 (Patent) for a receptacle catheter with integral anchoring means, which Patent is associated with its former business. The Patent was issued in September 2004 and would expire in September 2022.
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