Jammin Java Corp. provides premium roasted coffee and specialty coffee on a wholesale level to the service, hospitality, office coffee service and big box store markets, as well as to various other business channels.
Products
Through the use of roaster distributor relationships, the company has the exclusive right to manufacture and market its coffee lines to gourmet, natural and independent grocery markets in the U.S., Canada, Mexico and the Caribbean and the non-exclusive right worldwide. Th...
Jammin Java Corp. provides premium roasted coffee and specialty coffee on a wholesale level to the service, hospitality, office coffee service and big box store markets, as well as to various other business channels.
Products
Through the use of roaster distributor relationships, the company has the exclusive right to manufacture and market its coffee lines to gourmet, natural and independent grocery markets in the U.S., Canada, Mexico and the Caribbean and the non-exclusive right worldwide. The company focuses on three business verticals, which include domestic, international, and eBusiness subscription model. All three of these channels distribute the company’s product offerings.
The company creates and sells various coffee products for coffee distribution channel. The company sells 8 ounce (oz), 12oz ground, and whole bean bagged coffee primarily to the retail grocery channel. The company sells 2lb whole bean and 2.5oz fractional packs primarily to the food service and Office Coffee Service or Breakroom industry.
In 2012, the company launched its Marley Coffee RealCups, a single serve compatible cartridge, for use in most models of Keurig’s K-Cup brewing system. Through the licensing agreement, Mother Parkers, develops the relationships with retailers and handles everything from selling, merchandising, discounting, promoting and marketing.
In 2014, the company launched Coffee of the Month subscription service, as well an online retail platform at https://shop.marleycoffee.com/. The company also sells to other online operators, such as Amazon.com, coffeeicon.com, ecscoffee.com, officedepot.com and coffeewiz.com.
In 2016, the company launched a new version of the Marley Coffee RealCup capsule that would be compatible with the Keurig’s K-Cup brewing system (both generation 1 and K2.0). The recyclable RealCup will utilize a recyclable capsule that is accepted by many curbside recycling programs.
The company has distribution in various countries, which include Canada, the United Kingdom, South Korea, Chile, Australia and Mexico. These countries primarily sell to the food service industry, which includes hotels, restaurants and cafes.
The company’s distributors in South Korea, Australia, Mexico and Chile buy coffee from the company here in the U.S. at wholesale prices and then resell the coffee to their customers. Its U.K. distributor roasts and packs company approved coffee and resells it to customers throughout Europe.
Sales and Distribution
In Canada, Mother Parkers Tea & Coffee Inc. is the company’s distributor for the food service channel, which sells to restaurant chains, such as Milestones, Original Joe’s and Elephant and Castle. Mother Parkers Tea & Coffee also brings the company’s products into retailers, such as Loblaw’s, Sobey’s, ID Foods, COOP and Metro.
In the United States, for the commercial break room channel, the company uses its national sales representatives, National Coffee Service & Vending (NCS&V) to distribute to various retailers and distributors. In addition to distributions through NCS&V, the company conducts sales directly to retailers, as well as to distributors.
Within the U.S. grocery and specialty retail channel, the company utilizes two national brokerage companies to represent, market and merchandise its products in the conventional grocery market. The company works with Alliance Sales & Marketing, a private food broker based in Charlotte, North Carolina, to increase its new market penetration nationally in the grocery and natural foods retail sector. The company also uses Harlow HRK to help manage its Kroger business.
Within the U.S. grocery and specialty retail channel, the company’s products are distributed through various distributors, such as UNFI, Kehe, C&S and DPI and it also distributes directly to certain retailers.
Patents and Trademarks
The company has a worldwide, exclusive, non-transferable license to utilize the ‘Marley Coffee’ trademarks in connection with the manufacturing, advertising, promotion, sale, offering for sale and distribution of coffee in all its forms and derivations, regardless of portions, sizes or packaging. The company also maintains a Web site at http://www.marleycoffee.com.
Competition
The company’s most significant competitors, include premium coffee companies, such as Starbucks, Peet’s Coffee, Keurig Green Mountain, and other national, local and regional companies.
History
The company was incorporated in Nevada in 2004 under the name Global Electronic Recovery Corp. The company changed its name to Marley Coffee Inc. in 2008 and then to Jammin Java Corp. in 2009.
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