Generation Alpha, Inc. focuses on the research, design, development and manufacturing of indoor horticulture lighting, plant nutrient products, and ancillary equipment.
The company’s subsidiary, Solis Tek, Inc., is a California corporation. Its operations consist of designing, developing and sourcing of a line of Solis Tek Digital Ballasts intended for use in high intensity lighting systems used for horticulture. The company’s product line has evolved from digital ballasts to a line of lighting...
Generation Alpha, Inc. focuses on the research, design, development and manufacturing of indoor horticulture lighting, plant nutrient products, and ancillary equipment.
The company’s subsidiary, Solis Tek, Inc., is a California corporation. Its operations consist of designing, developing and sourcing of a line of Solis Tek Digital Ballasts intended for use in high intensity lighting systems used for horticulture. The company’s product line has evolved from digital ballasts to a line of lighting products, including a line of specialty ballasts ranging from 400 watts to 1,000 watts with various features, its Lamp Products, a line of reflectors, high intensity lighting accessories and a line of light emitting diode (LED) lighting technologies.
Products
The company sells its products primarily to retailers in the United States and international markets who specialize in hydroponic horticulture. The company has approximately 500 retail stores in the United States, as well as various ecommerce Websites that sell its products. The company has four full time sales employees and three wholesale distributors who cover the U.S., Canada, Spain, and the United Kingdom for both retail customers, as well as commercial growers in cannabis legal states and countries.
The company’s products could be, and are used for, the hydroponic and indoor growing of other horticultural products, such as hothouse vegetables, decorative plant nurseries, indoor aquariums, and industrial painting facilities.
Plant Nutrients and Fertilizers
The company has developed ‘Terpenez’ which is a proprietary product formulated from various organic botanical extracts and is designed to assist plants with processes associated with oil and resin production. Terpenez is all natural and has organic inputs aimed at improving the aromatics of cannabis cultivation.
Terpenez, the first product in the company’s launch into the nutrient/additive sector of the greenhouse and growing business, leads a new class of horticultural products focusing on improving the cannabis aromatic experience and intensity.
The formula provides essential oil-bearing plants with both precursors (i.e., metabolic building blocks, trace elements, etc.) and readily available bio-identical plant compounds. It delivers plant nutrients to cannabis cultivating customers with a fully plant derived 0-0-0 (Nitrogen, Phosphate, and Potassium free) product.
Terpenez is unique to the company’s family of products in that it is intended for daily use as a nutrient additive to the cannabis grow. Terpenez is available in four profiles Terpenez ‘Original’, Terpenez ‘Berry’, Terpenez ‘Citrus’ and Terpenez ‘Pine/Earth’, and is offered to its retail hydroponic stores and online retailers throughout the U.S. and Europe.
LED Technology
In 2018, Solis Tek Digital Lighting launched its propriety LED (light emitting diode) lighting solution called the B9. LED lighting supports sustainable design in various ways.
In its ongoing research and development program, the company has designed and is developing its next generation of high intensity lighting. Its LED technology, unlike other LED lighting sources, uses an advanced UV (Ultra Violet) diode phosphor combination to make its high intensity LED based lighting systems. The company’s LED systems should be available in the same light spectrums as its current HID lamps. Its design would emit lighting equivalent to the high-pressure sodium spectrum and ultra-violet spectrums.
Digital Lighting Controller
The Solis Tek Digital Lighting Controller is a temperature monitoring control system, which is primarily designed for commercial cultivation. A single controller could run approximately 300 lights with 150 lights per zone and contains such features integrated temperature sensors, custom sunrise and sunset modes, data log tracking, and cloud cover simulation. The controller is tested in multiple garden environments and is primarily designed for both commercial grows and large gardens. The data log tracks garden activity and events with options to run approximately two independent light zones, each with their own customized sunrise, sunset, and cloud modes. The controller includes high temperature auto-dim and shut off prevention systems to prevent systems overheating.
Ballasts
Ballasts provide the starting voltage, operating voltage and current to the lamp to initiate and sustain its arc. High intensity discharge (HID) lamps have negative resistance. It provides starting voltage and, in various cases, ignition pulses.
Solis Tek Digital Ballasts are designed to work with the company’s exclusive ‘Ignition Control’ sequential lamp ignition, and ‘SenseSmart’, self- diagnostic safety systems. Solis Tek Digital Ballasts are software based, which makes the company’s ballasts versatile and enables it to incorporate special features, such as sequential ballast ignition technology and SenseSmart technologies that ignites metal halide lamps one at a time based on load stability. Ignition Control is a main feature of the company’s ballasts that comes as a standard feature in its ballasts. This technology (not a randomized ignition startup) detects the voltage and amperage frequencies of the electrical circuit and ignites an array of metal halide or sodium lamps when the load for each lamp is stable. The use of the company’s technology prevents surges and spikes in electrical environment in which an array of ballasts operates and also prevents the overloading of circuit breakers.
The company’s SenseSmart self-diagnosing system feature enables its ballasts to internally safety check for over/under voltage, overheating, open circuits, short circuits and more. SenseSmart would recognize an unsafe condition and take pre-determined actions to alleviate the safety issue.
The company offers a line of remote ballasts that include 1000W 120/240V with remote control and timer, 1000W 240V only, and 1000W 277V.
Digital Lamps
Metal halide lamps are a type of HID lamp; mercury vapor and high-pressure sodium lamps are also HID lamps. The inner arc tube is made of quartz, and this is a very harsh environment, with high temperatures approaching 1000°C and pressures of 3 or 4 atmospheres.
Solis Tek Digital Lamps are designed to be primarily tuned and matched with Solis Tek Digital Ballasts. The company’s lamps feature color improved full balanced spectrums, prolonged lamp life, less depreciation of lumen output over time, and precise gas combinations for increased blues, reds, and UV output. Its Lamps emit a spectrum of light tuned primarily for particular types of plants. As well, its lamps provide ample Ultra Violet light that plants thrive upon. The company has designed its lamps using special low iron glass envelopes so as to prevent the blockage of the full spectrum of light that its lamps are designed to provide. The company offers a select variety of light color spectrums in High Pressure Sodium.
Strategy
The company’s strategy is to maintain and increase its market share by expanding its marketing efforts and by introducing new and improved lighting technology to help the industry become more efficient.
Marketing
The company markets its products directly and through distributors, to hydroponic retailers through direct contacts, on-line email advertising, social media, trade magazine advertising, trade show promotions, and cross-promotional offerings.
Intellectual Property
The company relies on copyright laws to protect copy on its web site, www.solis-tek.com, and all marketing materials. It owns the trademark for its proprietary product ‘Terpenez’.
Research and Development (R&D)
The company’s R&D expenses for the year ended December 31, 2020 were $100,000.
History
The company was incorporated in 2007. It was formerly known as Solis Tek Inc. and changed its name to Generation Alpha, Inc. in September 2018.