Select Interior Concepts, Inc. operates as an installer and nationwide distributor of interior building products with market positions in residential interior design services.
Segment
The company operates through two segments, Residential Design Services (RDS) and Architectural Surfaces Group (ASG).
RDS
This segment serves national and regional homebuilders by providing an integrated, outsourced solution for the design, consultation, sourcing, distribution and installation needs of their hom...
Select Interior Concepts, Inc. operates as an installer and nationwide distributor of interior building products with market positions in residential interior design services.
Segment
The company operates through two segments, Residential Design Services (RDS) and Architectural Surfaces Group (ASG).
RDS
This segment serves national and regional homebuilders by providing an integrated, outsourced solution for the design, consultation, sourcing, distribution and installation needs of their homebuyer customers. Through the company’s 17 design centers, its designers work closely with homebuyers in the selection of a broad array of interior products and finishes, including flooring, cabinets, countertops, wall tile, and related interior items, primarily for newly constructed homes. The company then coordinates the ordering, fulfillment and installation of many of these interior products to provide a streamlined experience for the homebuyer. With the company’s design centers and its product sourcing and installation capabilities, it enables its homebuilder customers to outsource critical aspects of their business to it.
ASG
This segment engages in the selection and importation of natural and engineered stone slabs for kitchen and bathroom countertops and specialty tiles. ASG sources natural and engineered stone from a global supply base; and markets these materials through a national network of distribution centers and showrooms at 21 different locations. In addition to serving the new residential and commercial construction markets with these materials, the company also distributes them to the repair and remodel (R&R) market.
Residential Design Services
RDS enters into exclusive service agreements with homebuilders at the beginning of certain new community development projects to provide them with a single-source solution for the design center operations, consultation, sourcing, fulfillment, and installation phases of the homebuilding process. At the company’s design centers, its design staff work directly with homebuyers to help them achieve their design, styling, and product needs, leveraging its web-based preference analysis and proprietary software system to enable real-time pricing of interior options.
During the initial design phase of a new residential development, RDS often assists builders with upfront planning of design elements and interior options. These alternatives then become the standard packages and design options, which are the basis from which the new homebuyer makes upgrade selections. During the initial construction phase, RDS offers a full suite of interior customization options to homebuyers in its design centers, providing the opportunity to upgrade to higher priced options that are not part of the homebuilder’s standard package. These upgrades result in higher revenue and profitability for both RDS and the homebuilder, who shares in the incremental revenue from any upgrades. RDS also provides installation services, ensuring that the finished product meets the homebuyer’s specifications.
RDS’ collection of design options enables homebuyers to customize their homes with high quality interior finishes and provides homebuilders with a single partner to handle the majority of the interior design elements in a new home. RDS offers numerous interior surface categories, which includes flooring, cabinets, countertops and wall tile.
Architectural Surfaces Group
The company’s ASG segment imports and distributes natural and engineered stone slabs, as well as tile, through 21 strategically positioned showrooms and warehouse locations across the United States. The company’s stone slabs include marble, granite, porcelain and quartz, for use as kitchen and bathroom countertops, and its tiles consist of ceramic and porcelain for flooring, backsplash, and wall tile applications. The company provides its services throughout markets in the Northeast, Southeast, Southwest, Midwest, Mountain West, and West Coast regions of the United States and offers a targeted merchandising strategy, including displaying its products in customer-oriented showrooms that cater to professional interior designers and architects, as well as homeowners. The company’s product lines are tailored to the specific geographic regions that it serves.
The company has relationships with a wide array of stone slab quarries, manufacturers and distributors around the world and offers its customers a broad and consistent selection of high-quality stone slabs from a global supply chain.
Seasonality
The company’s businesses are both cyclical and seasonal based on the homebuilding industry in the markets it serves. Because of the timing of installation of the company’s major product lines, which are mainly installed near the end of the construction process, as well as overall housing seasonality for its RDS segment, its sales activity for the RDS segment is normally weighted toward the second half of the calendar year (year ended December 31, 2020).
History
Select Interior Concepts, Inc. was founded in 2014. The company was incorporated as a Delaware corporation in 2015.
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