Nocera, Inc. engages in manufacturing aquaculture equipment, the construction of aquaculture facilities, managing and operating aquaculture facilities, and consulting for third party operators of aquaculture facilities.
The company provides land-based recirculation aquaculture systems (RASs) for fish farming. Its primary business operations consist of the design, development, and production of RASs large scale fish tank systems, for fish farms along with expert consulting, technology transfer,...
Nocera, Inc. engages in manufacturing aquaculture equipment, the construction of aquaculture facilities, managing and operating aquaculture facilities, and consulting for third party operators of aquaculture facilities.
The company provides land-based recirculation aquaculture systems (RASs) for fish farming. Its primary business operations consist of the design, development, and production of RASs large scale fish tank systems, for fish farms along with expert consulting, technology transfer, and aquaculture project management services to new and existing aquaculture management business services.
The company conducts its operations through Xin Feng Construction Co., Ltd., a Taiwan limited liability company (XFC); and Nocera Taiwan Branch, an unincorporated division of the company (NTB).
Significant Products and Services
The company manufactures, sells, and installs RASs for land-based fish farms. Originally, its systems were designed and constructed from used marine shipping containers. The company then developed its next generation of RASs, a cylindrical shaped tank that holds approximately 15,000 U.S. gallons of water, which make them among the largest systems in the market.
The company’s RASs include the fish tank, circulation and filtration systems. The company’s RASs can raise both freshwater and saltwater fish, as well as a variety of crustaceans.
Nocera Recirculating Aquaculture System
The company also provides consulting services to aquaculture projects, where it offers design innovation and RAS expertise to increase revenue, while decreasing operating expenses, allowing clients to operate more efficiently while increasing production. Additionally, the company shows clients how to operate more strategically by diversifying the species of fish raised to meet market demands. Its equipment enhances the management of fish farms by reducing the incidence of disease among the fish populations, while reducing water pollution from inland fish farms.
Consulting Services
The company also provides consulting services and solutions for aquaculture projects. The company provides such services in Taiwan and intends to expand into other international markets and the United States to increase revenues and operate more efficiently. The company’s consultants use their RASs expertise to help customers increase production and operate more strategically by branching into new diversified aquaculture species, and importantly, reducing water pollution and decreasing the disease problems of fisheries.
The company plans to provide the following service offerings:
For qualified investors or investment groups who are interested in capitalizing on the potential of the aquaculture industry and want to develop or take part in commercial fish farming or shrimp farming but lack the experience, design, installation, build and management of aquaculture projects to meet these interests;
A full range of pilot and management services to aquaculture companies and new aquaculture projects throughout Taiwan and potentially the rest of the world, providing tailored solutions to meet customer needs and to fulfill the company’s commitment, to encourage and support clean water and clean fish products from the fish farm to the table; and
Select equipment and materials from suppliers to provide unique service offerings structured to generate higher profit margins.
Strategy
The company plans to focus on countries with a growing population and growing demand for food. The company plans to go global through building demo sites promoting its RASs and selling its price-competitive systems in these countries to meet their demand for food and to satisfy their desire for a greener environment.
In January 2021, the company moved its operation and market focus from China to Taiwan. In 2021, the company established a Nocera Taiwan Branch to focus on customers in a variety of sectors, such as individual investors, government supported or funded companies, and international customers. The company has received interest from areas like Japan, Thailand, Jordan, South Africa and the United States.
Construction Services
The company is the only provider of RAS solar power energy sharing and construction services in Taiwan. In 2021, the company acquired XFC to support the construction activities for the clients of the company and develop Taiwan fish farm segmentation.
Customers
In 2021, the company intended to target customers in a variety of markets (e.g., Japan, Taiwan, Thailand, Jordan, South Africa and the United States), such as individual investors, government supported or funded companies and other types of international customers.
Sales and Marketing
The company’s target market is not only limited to the direct processing plants; instead, consumers will be informed about the uniqueness of the fish product, and the important health benefits of fish protein.
Further, the company plans to increase the species selection and product form through the investment of the additional 500 tanks; among all it plans to build a hatchery system by collaborating with professionals to promote and maintain healthy, self-sustaining populations of fish and other aquatic species. The company is aiming for the direct wholesale option, including live hauling, restaurants, supermarkets, and specialty stores. More importantly, the distribution channel will move towards online marketing as well to achieve a greater market share.
Manufacturing Operations
The company manufactures RASs through its branch office in Taiwan and may manufacture RASs through its Chinese subsidiaries. Additionally, the company provides consulting services regarding RAS technology transfer and aquaculture project management services to the customers in Taiwan.
Government Regulation
In the United States for instance, certain of the company’s products are subject to the U.S. Consumer Product Safety Act, under which the U.S. Consumer Product Safety Commission may exclude products from the market that are found to be unsafe or hazardous, require repair, replacement or refund of products, impose fines for noncompliance with requirements and impose fines for failure to timely notify them of potential safety hazards.
Also, with respect to the potential sale of eel and any other seafood into the United States, the company is subject to extensive regulation, including among other things, the Food, Drug and Cosmetic Act, as amended by the Food Safety Modernization Act (FSMA); the Public Health Security and Bioterrorism Preparedness and Response Act of 2002; and the rules and regulations promulgated thereunder by the U.S. Food and Drug Administration (the ‘FDA’).
The company is subject to certain regulations by the U.S. Federal Trade Commission. Advertising of its products is subject to such regulation pursuant to the Federal Trade Commission Act and the regulations promulgated thereunder.
The company is also subject to certain health and safety regulations, including regulations issued pursuant to the Occupational Safety and Health Act. These regulations require the company to comply with certain manufacturing, health, and safety standards to protect its employees from accidents.
History
Nocera, Inc. was founded in 2014.
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