MARA Holdings, Inc. (MARA), together with its subsidiaries, leverages digital asset compute that develops and deploys innovative technologies to build a more sustainable future.
MARA secures the world’s preeminent blockchain ledger and supports the energy transformation by converting clean, stranded, or otherwise underutilized energy into economic value. The company also offers advanced technology solutions to optimize data center operations, including next-generation liquid immersion cooling a...
MARA Holdings, Inc. (MARA), together with its subsidiaries, leverages digital asset compute that develops and deploys innovative technologies to build a more sustainable future.
MARA secures the world’s preeminent blockchain ledger and supports the energy transformation by converting clean, stranded, or otherwise underutilized energy into economic value. The company also offers advanced technology solutions to optimize data center operations, including next-generation liquid immersion cooling and firmware for bitcoin miners. The company is primarily focused on computing for, acquiring, and holding digital assets as a long-term investment.
MARA is a global leader in leveraging digital asset compute to support the energy transformation, with operations on four continents and 16 data centers in North America, the Middle East, Europe, and Latin America. The company employs different strategies and structures (self-owned, joint ventures, and third-party hosted) to diversify risk across the organization. During the year, the company decided to diversify its portfolio of assets and increased the proportion of its owned mining sites, exiting the year at approximately 70% owned capacity.
The company’s core business is bitcoin mining, and it produces, or ‘mines,’ bitcoin using one of the industry’s largest and most energy-efficient fleets of specialized computers, while providing dispatchable compute as an optionality to the electric grid operators to balance electric demands on the grid. The company is exploring low-cost energy initiatives through its owned power generation business, which focuses on disintermediating pipelines and powerlines by locating operations directly at energy sources, such as renewable energy sites and methane gas capture locations.
The company acquired an electric generating wind farm facility to utilize last-generation bitcoin mining rigs to provide an avenue for the hardware to continue operating profitably beyond its normal lifecycle.
In addition, the company is expanding its involvement in complementary businesses that align with its core competencies and strategic goals. This includes the sale of data center infrastructure, such as immersion-cooled systems, to third parties operating in the bitcoin ecosystem and the artificial intelligence (‘AI’) and high-performance compute (‘HPC’) sector. The company’s business is also active in bitcoin-related projects focused on the technological development of immersion, hardware, firmware, mining pools, and side chains that leverage blockchain cryptography.
Bitcoin and Bitcoin Mining
As of December 31, 2024, the company operated approximately 400,000 mining rigs globally, with an energized hashrate of approximately 53.2 exahashes per second (‘EH/s’). During the year ended December 31, 2024, the company mined 9,430 bitcoin. It remains focused on maximizing its chances of successfully processing blocks on the Bitcoin blockchain by growing its hashrate, or the amount of computational power it devotes to supporting the Bitcoin blockchain, to enhance its ability to successfully process blocks.
Strategic Focus
The company’s focus in 2024 was on growth, execution, and transition into a more mature organization with a diversified portfolio of bitcoin mining sites. This focus consisted of the expansion of the company’s core bitcoin mining business and acquiring bitcoin mining sites to host its own bitcoin mining rigs.
The company’s primary focus in 2025 is to keep its fleet of over 400,000 bitcoin mining rigs energized and running optimally, while increasing its total hashrate. The company anticipates further growth of its hashrate in 2025 as it brings newly acquired bitcoin miners.
In addition to this approach, the company implemented a hybrid bitcoin acquisition strategy, balancing mining with opportunistic market purchases.
The company also expects to deploy several technological innovations developed by its technology team and partners.
Strategic Investments
The company’s strategic focuses are to identify and partner with companies that will generate synergies to create long-term value for the company’s stockholders, and focus on companies that are at the forefront of emerging technologies and industries. Overall, the company’s investment strategy is designed to support its growth and success, while propelling its business to be the most advanced, agile, and efficient bitcoin miner.
Research and Development
The company’s research and development expenses were $13.2 million for the year ended December 31, 2024.
Intellectual Property
The company owns two patents in the United States and has 17 patent applications pending. The company’s patents have various expiration dates, generally 20 years from the respective original filing date.
Regulatory Landscape
The company operates within a complex and rapidly evolving regulatory environment and is subject to a wide range of laws and regulations enacted by the U.S. federal, state, and local governments, governmental agencies, and regulatory authorities, including the U.S. Securities and Exchange Commission (the ‘SEC’), the Commodity Futures Trading Commission (the ‘CFTC’), the Federal Trade Commission (the ‘FTC’), and the Financial Crimes Enforcement Network of the U.S. Department of Treasury, as well as similar entities in other countries.
History
The company was founded in 2010. It was incorporated in the state of Nevada in 2010. The company was formerly known as American Strategic Minerals Corporation and changed its name to Marathon Patent Group, Inc. in October 2012 and then to Marathon Digital Holdings, Inc. in March 2021. Further, the company changed its name to MARA Holdings, Inc. in August 2024.