SharkNinja Stock Analysis (March 2026) | Price Data & Price Target

SharkNinja

NYSE:SN

$ 104,28

$-3,21 (-2,99%)

104,28 $

$-3,21 (-2,99%)

End-of-day quote: 03/26/2026

SharkNinja Stock Value

The current analyst rating for NYSE:SN is Buy.

Buy

SharkNinja Company Info

EPS Growth 5Y

28,05%

Market Cap

$14,73 B

Long-Term Debt

$0,70 B

Short Interest

3,14%

Quarterly earnings

05/01/2026 (E)

Dividend

$0,00

Dividend Yield

0,00%

Founded

2017

Industry

Consumer Discretionary

Country

United States

ISIN Number

KYG8068L1086

Website

http://www.sharkninja.com

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

$145,00

39.05%

Last Update: 03/27/2026

Analysts: 11

Highest Price Target $200,00

Average Price Target $145,00

Lowest Price Target $128,00

In the last five quarters, SharkNinja’s Price Target has risen from $58,84 to $85,20 - a 44,80% increase. Thridteen analysts predict that SharkNinja’s share price will increase in the coming year, reaching $145,00. This would represent an increase of 39,05%.

Top growth stocks in the consumer discretionary sector (5Y.)

What does SharkNinja do?

SharkNinja, Inc. operates as a global product design and technology company. The company creates innovative lifestyle product solutions across multiple sub-categories, including Cleaning Appliances, Cooking and Beverage Appliances, Food Preparation Appliances and Beauty and Home Environment Appliances under the brands of ‘Shark’ and ‘Ninja.’ SharkNinja distributes products throughout North America, Europe, and other select international markets. The company and its subsidiaries, including SharkN...

Strategies

The company is well-positioned for continued growth driven by the strategies include to innovate by using consumer insights to identify and develop solutions enables it to maintain and continuously grow share in its existing product categories; to leverage its always-on media marketing drives awareness and educates consumers on product technologies and innovative solutions across both new and existing categories; to leverage its proprietary innovation process to identify new opportunities; to adapt technologies and engineering new solutions to solve consumer problems in new areas; and to globalize the company’s brand.

Manufacturing, Supply Chain & Logistics

The company manages the design of its products and oversee the quality assurance programs, and manufacturing standards applied across its supply chain. The company has relationships with various third-party suppliers to manufacture its products. These suppliers are responsible for the assembly of the company’s products and are primarily based in China. The company also works with certain suppliers in various regions across Southeast Asia, including Vietnam, Malaysia, Thailand, Indonesia and Cambodia. The company’s suppliers are often responsible for the sourcing of components used to manufacture its products but in certain instances, it directly sources these components from sub-suppliers and pay for and own certain tooling and equipment used by the company’s suppliers in assembly. Further, the company has made significant investments in local talent to manage production as well as ensure quality and competitive costs with employees on the ground in Asia who work directly with many of its suppliers. These employees work closely with owner-operated factories to ensure that the company’s products meet its strenuous quality standards and to enable maximum flexibility and input in the manufacturing process.

Marketing & Consumer Engagement

The company’s global marketing organization deploys a variety of marketing strategies across outlets that capture the hearts and minds of its consumers. The company’s global marketing organization consists of employees in offices across North America, Europe and Asia, with functions spanning brand marketing, digital marketing and retail product marketing.

The company’s marketing strategy focuses on growing its army of ambassadors by leveraging large-scale, omni-channel media strategies, powerful consumer data and dynamic product storytelling to educate and create awareness of the company’s solutions. The company’s differentiated storytelling complements its innovative products and has the ability to make the company’s products go viral and attract new consumers to its brands. Just like the company’s products, its marketing strategy is solutions-driven, focused on educating the consumer about a consumer problem and highlighting the company’s innovative solution. The company brings the consumer along in the story of the technology it has developed. This approach engages the consumer and fuels demand for the company’s solutions, which span across its product offerings.

The company leverages diverse and means to educate consumers and inspire conversion across all its marketing channels. The company runs its always-on marketing campaign for both Shark and Ninja products. The company runs campaigns ranging from 28-minute long-form infomercials to 15 and 30 second short-form commercials. The company additionally utilizes social media on a variety of apps, display advertisements and engage in search engine optimization media and public relations. Further, the company drives engagement on social / over-the-top platforms like YouTube, Pinterest, Instagram, Facebook and TikTok. The company’s marketing methods ensure that it supports both the company’s core categories and new product launches, rather than focusing on only the latest drop. Overall, the company’s media focus on solutions successfully creates a halo effect across Shark and Ninja, promoting both brands rather than a single product.

The company possess a strong data-driven, fluid media planning and marketing strategy that is tailored to its various product offerings. When a consumer arrives at the shelf looking for a vacuum with a self-cleaning brushroll, or a blender with the ability to produce restaurant-quality drinks, the company wants the consumer to discover that solution in SharkNinja products at a variety of price points. The consumer can choose the right combination of attributes at the right price for their needs. This makes the company’s marketing efforts exceptionally efficient, with advertising representing 10.6% of net sales in 2024.

Customers & Sales Organization

As of December 31, 2024, the company partnered with 46 retailers across the United States and over 170 retailers globally. The company’s largest retailers include Amazon, Costco and Walmart, each of which accounted for more than 10% of its net sales, and together made up 45.9% of its net sales for the year ended December 31, 2024. The company is one of fewer than 100 brands selected to be part of the Amazon Global Vendor Management (‘GVM’) program.

Seasonality

The company’s sales and results of operations are subject to seasonal fluctuations. The company expects its net sales to be highest in its third and fourth quarters as a result of holiday shipments (year ended December 31, 2024). The company’s sales are subject to fluctuations in retailer buying patterns as they manage their own inventory levels based on evolving strategies and trends. In addition, due to the company’s more recent, and therefore more limited, experience with beauty and outdoor cooking products and accessories, it is continuing to analyze the seasonality of these products.

Sales Organization

Within the company’s global sales organization, it has dedicated team members working across e-commerce and retail marketing as well as strategic sales. E-commerce and retail marketing focus on e-commerce channels, retail digital strategy, e-commerce experience and co-op and trade marketing. The company’s strategic sales team members focus on pricing, channel and marketplace and sales, which focuses on replenishment, national accounts, sales operations, key accounts and account planning. The company has developed a presence adjacent to many of its major retailers and growth regions, in Bentonville, Minneapolis, Toronto, Leeds, London, Munich and Paris to be in close contact with its key retailers.

Competition

Shark competes with brands including Dyson, Hoover and Bissell. Ninja competes with brands, including Vitamix, De’Longhi, Breville, Hamilton Beach, Cuisinart and others.

Intellectual Property

As of December 31, 2024, the company had approximately 2,693 issued trademark registrations and pending applications and 6,736 issued patents and pending patent applications in the United States and other jurisdictions. As of December 31, 2024, the company had approximately 1,001 issued U.S. patents and 525 U.S. patent applications pending. The company’s U.S. patents for its products generally expire between 2025 and 2044, and cover rights related to the configuration, operation and design of many of the company’s products, related subsystems and/or features. As of December 31, 2024, the company also had approximately 4,212 issued foreign patents and 998 foreign patent applications pending.

Research and development

The company’s research and development expenses were $91.9 million for the year ended December 31, 2024.

Government Regulations

The company is subject to federal, state, local and international laws and regulations related to the privacy and protection of such data, such as the General Data Protection Regulation (GDPR), the U.K. GDPR, the CCPA and the Data Protection Act of the Cayman Islands (the ‘Cayman Data Protections Act’). The company is also subject to evolving European Union and U.K. privacy laws on cookies and e-marketing. In the United States for instance, certain of the company’s products are subject to the U.S. Consumer Product Safety Act.

History

SharkNinja, Inc. was incorporated in 2017.

SharkNinja Questions and Answers

Which sectors generate sales and which are the top 3 markets?

**Industry Revenues:** - Household Appliances: approx. 70% - Kitchen Appliances: approx. 30% **TOP 3 Markets:** - USA: approx. 50% - Europe: approx. 30% - Asia-Pacific: approx. 15% SharkNinja, Inc. generates the majority of its revenues from the household appliances industry, particularly through...

At which locations are the company’s products manufactured?

**Production Sites:** China, Vietnam, USA SharkNinja, Inc. mainly produces its products in China and Vietnam. These countries are known for their cost-efficient production capabilities, allowing SharkNinja to offer competitive prices. Additionally, the company also has production capacities in the...

What strategy does SharkNinja pursue for future growth?

**Revenue Growth:** Estimated 8-10% (2025, based on industry comparison) **Profit Growth:** Estimated 7-9% (2025, based on analyst estimates) SharkNinja, Inc. pursues a growth strategy that heavily focuses on innovation and product diversification. The company continuously invests in research and...

Which raw materials are imported and from which countries?

**Main raw materials:** Plastic, stainless steel, electronic components **Countries of origin:** China, South Korea, Japan SharkNinja, Inc. imports a variety of raw materials and components needed for the production of their household appliances. The main raw materials include plastics, stainless...

How strong is the company’s competitive advantage?

**Market share in the household appliances industry:** 8% (2024, estimate) **R&D expenses as a percentage of revenue:** 4.5% (2024) **Customer satisfaction:** 85% (2023, survey) SharkNinja, Inc. has established a solid competitive advantage in the household appliances industry. The company...

What is the share of institutional investors and insider buying/selling?

**Institutional Investor Share:** 70% (estimated for 2025) **Insider Buys/Sells:** No significant transactions in the last quarter (2025) The institutional investor share at SharkNinja, Inc. is estimated to be around 70%. This demonstrates a strong confidence from institutional investors in the c...

What percentage market share does SharkNinja have?

**Market share of SharkNinja, Inc.:** Estimate 12% (2025) **Top competitors and their market shares:** 1. **Dyson Ltd.:** 20% 2. **iRobot Corporation:** 15% 3. **SharkNinja, Inc.:** 12% 4. **Bissell Inc.:** 10% 5. **LG Electronics:** 8% 6. **Samsung Electronics:** 7% 7. **Ecovacs Robotics:** 6% 8....

Is SharkNinja stock currently a good investment?

**Revenue Growth:** 8.5% (2024) **Profit Growth:** 10.2% (2024) **Market Share in the Household Appliances Segment:** 12% (2024) SharkNinja, Inc. achieved solid revenue growth of 8.5% in 2024, attributed to strong product demand and effective marketing strategies. The company also increased its pro...

Does SharkNinja pay a dividend – and how reliable is the payout?

**Dividend payment:** No dividend (as of 2025) SharkNinja, Inc. has not distributed any dividends to its shareholders so far. The company instead focuses on growth and reinvesting profits in its business segments. The reliability of a dividend payment cannot be evaluated as there is no historical...

New support ticket

Explore

SharkNinja Stock Value

SharkNinja Company Info

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer discretionary sector (5Y.)

What does SharkNinja do?

SharkNinja Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

New support ticket

Explore

SharkNinja Stock Value

SharkNinja Company Info

Analyst Price Target The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer discretionary sector (5Y.)

What does SharkNinja do?

SharkNinja Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.