Lithia Motors Monthly Analysis (March 2026)

Lithia Motors

NYSE:LAD

$ 250,45

$-6,39 (-2,49%)

250,45 $

$-6,39 (-2,49%)

End-of-day quote: 03/27/2026

Lithia Motors Stock Value

Analysts currently see NYSE:LAD at the level of Outperform.

Outperform

Lithia Motors Company Info

EPS Growth 5Y

12,96%

Market Cap

$5,98 B

Long-Term Debt

$8,53 B

Short Interest

8,16%

Annual earnings

N/A

Dividend

$2,15

Dividend Yield

0,86%

Founded

1946

Industry

Consumer Discretionary

Country

United States

ISIN Number

US5367971034

Website

http://www.lithiadriveway.com

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

$380,00

51.73%

Last Update: 03/26/2026

Analysts: 15

Highest Price Target $500,00

Average Price Target $380,00

Lowest Price Target $310,00

In the last five quarters, Lithia Motors’s Price Target has risen from $360,02 to $400,38 - a 11,21% increase. Twelve analysts predict that Lithia Motors’s share price will increase in the coming year, reaching $380,00. This would represent an increase of 51,73%.

Top growth stocks in the consumer discretionary sector (5Y.)

What does Lithia Motors do?

Lithia Motors, Inc. (Lithia), a global automotive retailer, provides an array of products and services throughout the vehicle ownership lifecycle. Simple, convenient, and transparent experiences are offered through the company’s comprehensive network of physical locations, e-commerce platforms, captive finance solutions, fleet management offerings, and other synergistic adjacencies. As of December 31, 2024, the company operated hundreds of locations representing multiple brands in the United St...

Lithia Motors, Inc. (Lithia), a global automotive retailer, provides an array of products and services throughout the vehicle ownership lifecycle.

Simple, convenient, and transparent experiences are offered through the company’s comprehensive network of physical locations, e-commerce platforms, captive finance solutions, fleet management offerings, and other synergistic adjacencies. As of December 31, 2024, the company operated hundreds of locations representing multiple brands in the United States, the United Kingdom, and Canada.

The company offers a wide array of products and services fulfilling the entire vehicle ownership lifecycle, including new and used vehicles, financing and insurance products, and aftersales automotive repair and maintenance services.

Business Strategy

The company seeks to provide customers choice with a seamless, blended online and physical retail experience, broad selection, and access to specialized expertise and knowledge. The company’s comprehensive network provides convenient touch points for customers and provides services throughout the vehicle life cycle.

The company’s Driveway and GreenCars brands, as well as its online customer portal, complement in-store experiences in the United States and provide convenient, simple, and transparent platforms that serve as its e-commerce home solutions and allow it to deliver differentiated, proprietary digital experiences. Enhancing its business, the company’s captive auto financing division allows it to provide financing solutions for customers and diversify its business model with adjacent products. The company’s strategy is to grow through acquisition and network optimization.

Marketing

The company’s national, regional, and local brands connect with consumers through advertising tailored to the individual brand and market. Utilizing data and omnichannel communications, it strives to create deeper and richer offerings to build lifelong loyalty throughout the vehicle ownership lifecycle.

With a vast selection represented by the U.S. new and preowned vehicle inventory for sale online, the company employs search engine optimization, search engine marketing, online display, retargeting, social advertising, traditional media, and direct marketing to reach consumers.

Most consumers begin their shopping, buying, or selling activity on the company’s store websites, Driveway.com, and GreenCars.com. The company’s proprietary customer lifecycle communication platform targets specific stages in the shopping process or ownership lifecycle. In an industry where the competition often relies on third parties to manage their customer data, the company manages its data internally. This strategy allows it to leverage customer insights across many revenue streams and goes beyond automotive needs.

Driveway, the company’s online experience, puts customers in control of every aspect of their car ownership. Driveway provides a differentiated retail experience for customers who prefer the simplicity of online shopping and the optionality of home delivery. This platform allows the company to significantly increase the geographic reach of its network.

With the industry transitioning to more sustainable practices and alternative-fuel vehicles, the company is excited that GreenCars, its online education resource for sustainable mobility, had approximately 11.2 million unique visitors in 2024 at GreenCars.com. GreenCars is a source of knowledge designed to promote the acceleration of electric vehicle adoption by educating consumers on topics, such as fuel-efficient offerings from model comparisons, personalized incentives, and local rebates to charging networks. GreenCars connects consumers with the largest new and preowned inventory when they are ready to purchase a sustainable vehicle. GreenCars.com was an important part of the shopping and selection process for 19,000 vehicles across the company’s dealer network in 2024.

Franchise Agreements

Each of the company’s stores operates under a separate franchise agreement with the manufacturer of the new vehicle brand it sells.

Competition

The company competes primarily with other automotive retailers, both publicly- and privately-held, and other used-only automotive retailers, such as CarMax, Carvana, and Cazoo.

Regulation

The Consumer Financial Protection Bureau (CFPB) has supervisory authority over large non-bank auto finance companies, including Driveway Finance Corporation (DFC).

Most of the company’s stores use above-ground storage tanks, and, to a lesser extent, underground storage tanks, primarily for petroleum-based products. Storage tanks are subject to periodic testing, containment, upgrading, and removal under the Resource Conservation and Recovery Act, as well as its state law counterparts.

In addition, water quality protection programs under the federal Water Pollution Control Act (commonly known as the Clean Water Act), the Safe Drinking Water Act, and comparable state and local programs govern certain discharges from the company’s operations.

Seasonality

The company’s North American operations generally experience lower volumes in the first quarter of each year (year ended December 31, 2024) due to consumer purchasing patterns and inclement weather in certain of its markets. The company’s U.K. operations generally experience higher volumes in the first and third quarter of each year, due primarily to new vehicle registration practices in the United Kingdom.

History

Lithia Motors, Inc. was founded in 1946. The company was incorporated in Oregon in 1968.

Lithia Motors Questions and Answers

Which sectors generate sales and which are the top 3 markets?

**Revenue distribution by sectors:** - New car sales: approx. 55% - Used car sales: approx. 30% - Service, parts, and others: approx. 15% **TOP 3 markets and their percentage shares:** - USA: approx. 85% - Canada: approx. 10% - Brazil: approx. 5% Lithia Motors, Inc. generates the majority of its r...

At which locations are the company’s products manufactured?

**Production Sites:** No proprietary production facilities Lithia Motors, Inc. is an automotive dealer and not a manufacturer. The company does not produce its own products, but distributes vehicles from various automotive manufacturers. Therefore, Lithia Motors does not own production facilities,...

What strategy does Lithia Motors pursue for future growth?

**Revenue Growth:** Estimated 10% annually (2025) **Acquisitions:** Over 20 dealer acquisitions in the last two years Lithia Motors, Inc. is pursuing an aggressive growth strategy heavily reliant on acquisitions. In recent years, the company has acquired numerous car dealerships to expand its marke...

Which raw materials are imported and from which countries?

**Main Imported Raw Materials/Items:** Vehicles, spare parts, accessories **Countries of Origin:** Japan, Germany, South Korea, Mexico Lithia Motors, Inc. is a leading company in the automotive trade that mainly imports vehicles and related spare parts and accessories. The vehicles primarily come...

How strong is the company’s competitive advantage?

**Market share:** 5.2% (2025, estimated) **Revenue growth:** 10.5% (2024) **Profit margin:** 4.8% (2024) Lithia Motors, Inc. has established itself as one of the leading automotive retailers in the USA and has a significant competitive advantage. The company benefits from a broad geographical prese...

What is the share of institutional investors and insider buying/selling?

**Institutional Investor Share:** approximately 90% (estimated for 2025 based on historical data) **Insider Buys/Sells:** No specific current data available, but traditionally low insider activity Lithia Motors, Inc. has traditionally had a high proportion of institutional investors, which has bee...

What percentage market share does Lithia Motors have?

**Market Share of Lithia Motors, Inc.:** Estimated 10% (2025) **Top Competitors and Their Market Shares:** 1. AutoNation, Inc. - 12% 2. Penske Automotive Group, Inc. - 11% 3. Group 1 Automotive, Inc. - 9% 4. Sonic Automotive, Inc. - 8% 5. Asbury Automotive Group, Inc. - 7% Lithia Motors, Inc. is o...

Is Lithia Motors stock currently a good investment?

**Revenue Growth:** 8.5% (2024) **Profit Growth:** 10.2% (2024) **Market Share in US Automotive Retail:** 5.6% (2024) Lithia Motors, Inc. recorded a solid revenue growth of 8.5% in 2024. This indicates that the company is able to strengthen its market position in the competitive automotive retail s...

Does Lithia Motors pay a dividend – and how reliable is the payout?

**Dividend Yield:** 1.2% (estimated for 2025) **Dividend History:** Continuous payout for several years Lithia Motors, Inc. regularly pays a dividend to its shareholders. The dividend yield is estimated to be around 1.2% for the year 2025. The company has a history of continuous payouts, indicati...

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Lithia Motors Stock Value

Lithia Motors Company Info

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer discretionary sector (5Y.)

What does Lithia Motors do?

Lithia Motors Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

New support ticket

Explore

Lithia Motors Stock Value

Lithia Motors Company Info

Analyst Price Target The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer discretionary sector (5Y.)

What does Lithia Motors do?

Lithia Motors Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.