Coupang Stock Analysis (May 2026) | Price Data & Price Target

Coupang

NYSE:CPNG

$ 19,98

$-0,33 (-1,62%)

19,98 $

$-0,33 (-1,62%)

End-of-day quote: 04/30/2026

Coupang Stock Value

The current analyst rating for Coupang is Outperform.

Outperform

Coupang Company Info

EPS Growth 3Y

63,86%

Market Cap

$36,53 B

Long-Term Debt

$0,65 B

Short Interest

1,97%

Quarterly earnings

05/05/2026

Dividend

$0,00

Dividend Yield

0,00%

Founded

2010

Industry

Consumer Discretionary

Country

United States

ISIN Number

US22266T1097

Website

http://www.aboutcoupang.com

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

$28,00

40.14%

Last Update: 04/30/2026

Analysts: 17

Highest Price Target $37,00

Average Price Target $28,00

Lowest Price Target $17,00

In the last five quarters, Coupang’s Price Target has fallen from $34,71 to $33,81 - a -2,59% decrease. Two analysts predict that Coupang’s share price will increase in the coming year, reaching $28,00. This would represent an increase of 40,14%.

Top growth stocks in the consumer discretionary sector (5Y.)

What does Coupang do?

Coupang, Inc. (‘Coupang’), a global technology and commerce company, provides retail, restaurant delivery, video streaming, and fintech services to customers around the world under brands that include Coupang, Coupang Eats, Coupang Play and Farfetch. Coupang provides retail, restaurant delivery, video streaming, and fintech services to customers around the world under brands that include Coupang, Coupang Eats, Coupang Play, and Farfetch. The company has operations and support services in geogra...

Coupang provides retail, restaurant delivery, video streaming, and fintech services to customers around the world under brands that include Coupang, Coupang Eats, Coupang Play, and Farfetch. The company has operations and support services in geographies, including South Korea, Taiwan, Singapore, China, India, and Europe.

Customer Experience

The company is committed to delivering a ‘wow’ experience to each of its customers every day. The technology, automation, and efficiencies gained through its end-to-end systems have allowed Coupang to reinvest in new experiences and adjacent services. For example, the infrastructure that was originally created in Korea for the fast delivery of general merchandise has evolved further to now also include same-day and dawn delivery of fresh produce and grocery items, as well as millions of general merchandise items. In Korea, the primary market served, the company offers many services that provide customers with more selection, savings, and convenience:

Dawn and Same-Day Delivery: Customers can order fresh groceries and choose from millions of general merchandise items by midnight and receive products by 7 am the next morning.

Next-Day Delivery: Customers are eligible for free, one-day delivery nationwide 365 days a year.

Frictionless Returns: Customers simply tap a button on the app and leave the item outside their door. Refunds are initiated the moment the item is picked up.

In Korea, the company also offers its ‘WOW’ membership program for a low monthly fee, which provides additional benefits:

Coupang Eats: Members receive free delivery of restaurant meals.

Coupang Play: Members enjoy a large catalog of streaming media content (OTT), and access to exclusive live sporting events featuring top teams from around the world.

Coupang Pay: Members can securely pay for Coupang purchases through this convenient feature built into the Coupang app.

Free Installation: Members receive free delivery and installation on purchases of select appliances, furniture, tires, and more.

The company introduced Coupang in Taiwan in 2021. Since that time, it has opened new fulfillment centers and offers the following capabilities:

Next Day Delivery: Customers can order food and daily consumables for overnight delivery to their door on purchases over $15.00.

Free International Shipping (Rocket Overseas): Customers can choose from millions of American and Korean products and receive free shipping on purchases over $21.00.

In January 2024, the company acquired the business and assets of Farfetch Holdings plc (‘Farfetch’), a leading global marketplace for the luxury fashion industry, which connects customers in more than 190 countries and territories with some of the world’s best boutiques and brands.

Merchant Experience

Small and medium-sized enterprises (SMEs) on Coupang form an essential part of the company’s business, and it strives to be a growth driver for these companies through its win-win model. For example, in Korea, over 75% of Coupang merchants are SMEs, which can leverage its nationwide fulfillment and logistics infrastructure to connect with millions of customers. The company has supported these SMEs, helping them in everything from marketing and logistics to customer service. It also continues to develop new ways for SMEs to unlock growth through Coupang, such as Coupang Private Label Brands, through which it works mostly with SMEs to develop and market high-quality products for customers marketed under its private label brand, at affordable prices. As more SMEs partner with Coupang on private label products, more jobs are created. The company also launched Rocket Overseas to customers in Taiwan, empowering SME partners to unlock even more growth through sales to customers outside of Korea, at no additional effort or cost on their part.

The company offers merchants of all sizes the opportunity to sell on Coupang and provides effective solutions to improve their customer experiences and enhance demand generation. The company’s fulfillment & logistics by Coupang (‘FLC’) offering empowers merchants by offering them its fulfillment, logistics, delivery, and customer service network services.

Advertising

The company also has offerings for its suppliers and merchants to advertise on its websites and mobile applications.

Intellectual Property

The company’s design logos, ‘Coupang,’ and its other registered or common law trademarks, service marks, or trade names are its property or its affiliates’ property.

History

Coupang, Inc., a Delaware corporation, was founded in 2010. The company was incorporated in 2010.

Coupang Questions and Answers

Which sectors generate sales and which are the top 3 markets?

**e-commerce revenue share:** approx. 80% **logistics and fulfillment revenue share:** approx. 15% **other services revenue share:** approx. 5% **top 3 markets:** 1. **south korea:** approx. 90% 2. **japan:** approx. 5% 3. **taiwan:** approx. 3% coupang, inc. generates the majority o...

At which locations are the company’s products manufactured?

**production sites:** south korea (headquarters) coupang, inc. is a south korean e-commerce company primarily operating in south korea. the company does not operate its own production facilities, as it mainly focuses on online trading and logistics. coupang provides a platform for the sale of prod...

What strategy does Coupang pursue for future growth?

**revenue growth:** estimated 18% (2024, based on historical trends) coupang, inc. is pursuing a multi-pronged growth strategy to further strengthen its market position and tap into new business areas. a central component of this strategy is the continuous improvement and expansion of its logistics...

Which raw materials are imported and from which countries?

**main imported raw materials:** packaging materials, electronic components, textiles **countries of origin:** china, vietnam, south korea coupang, inc. is a leading e-commerce company in south korea and imports a variety of raw materials and materials to support its logistics and sales operations...

How strong is the company’s competitive advantage?

**market share in south korea:** 70% (estimated, 2025) **logistics infrastructure:** over 100 fulfillment centers (2025) **delivery speed:** 99% of orders within 24 hours (2025) coupang, inc. has a significant competitive advantage in south korea, mainly due to its comprehensive logistics infra...

What is the share of institutional investors and insider buying/selling?

**institutional investor share:** 75% (estimated for 2025) **insider purchases/sales:** no significant changes in the last year the institutional investor share at coupang, inc. remains high, indicating the confidence of large investment firms in the company's business model and growth strate...

What percentage market share does Coupang have?

**market share of coupang, inc.:** 20% (estimated for 2025) **main competitors and their market shares:** 1. **amazon (nasdaq:amzn):** 35% 2. **alibaba (nyse:baba):** 25% 3. **jd.com (nasdaq:jd):** 10% 4. **rakuten (otc:rkuny):** 5% 5. **ebay (nasdaq:ebay):** 3% coupang, inc. has esta...

Is Coupang stock currently a good investment?

**revenue growth:** 20% (estimated 2024) **market share in south korea:** 70% (2024) **logistics investments:** 1 billion usd (2023) coupang, inc. has experienced strong revenue growth in recent years, with an estimated increase of 20% in 2024. this is mainly due to the expansion of their logis...

Does Coupang pay a dividend – and how reliable is the payout?

**dividend:** no payout (2025) coupang, inc. currently does not pay a dividend. the company has focused in the past on reinvesting its profits into the growth and expansion of its business. as coupang continues to expand into new markets and build its infrastructure, it is unlikely that a dividend...

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Coupang Stock Value

Coupang Company Info

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer discretionary sector (5Y.)

What does Coupang do?

Coupang Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

New support ticket

Explore

Coupang Stock Value

Coupang Company Info

Analyst Price Target The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the consumer discretionary sector (5Y.)

What does Coupang do?

Coupang Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.