Trustpilot Group Target Price for 2026

Trustpilot Group

LSE:TRST

£ 1,93

+ £0,01 (0,52%)

1,93 £

+£0,01 (0,52%)

End-of-day quote: 03/31/2026

Trustpilot Group Stock Value

According to analysts, the current valuation of LSE:TRST is Buy.

Buy

Trustpilot Group Company Info

EPS Growth 5Y

44,22%

Market Cap

£0,76 B

Long-Term Debt

£0,01 B

Quarterly earnings

06/12/2026 (E)

Dividend

£0,00

Dividend Yield

0,00%

Founded

2007

Industry

Communication Services

Country

United Kingdom

Website

Trustpilot Group

ISIN Number

GB00BNK9TP58

Website

http://www.trustpilot.com

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

£3,32

72.02%

Last Update: 04/01/2026

Analysts: 13

Highest Price Target £4,12

Average Price Target £3,32

Lowest Price Target £2,24

In the last five quarters, Trustpilot Group’s Price Target has risen from £2,51 to £3,23 - a 28,69% increase. Nine analysts predict that Trustpilot Group’s share price will increase in the coming year, reaching £3,32. This would represent an increase of 72,02%.

Top growth stocks in the communication services sector (5Y.)

What does Trustpilot Group do?

Trustpilot Group plc (Trustpilot) is a leading online review platform that connects consumers and businesses, aiming to foster trust and transparency in their interactions. The company operates a freemium Software as a Service (SaaS) model where businesses can collect and respond to reviews for free, while also offering premium features accessible via subscription. These premium offerings enable businesses to enhance their reach, build a positive reputation, and gain insights into customer expe...

Trustpilot Group plc (Trustpilot) is a leading online review platform that connects consumers and businesses, aiming to foster trust and transparency in their interactions.

The company operates a freemium Software as a Service (SaaS) model where businesses can collect and respond to reviews for free, while also offering premium features accessible via subscription. These premium offerings enable businesses to enhance their reach, build a positive reputation, and gain insights into customer experiences and competitor performance. Trustpilot’s platform aims to empower consumers by providing authentic reviews, helping them make informed choices while assisting businesses in managing their reputations effectively.

The company is committed to eliminating fake or misleading reviews, which is considered integral to maintaining its credibility. Investment in advanced technologies—such as machine learning and artificial intelligence—is prioritized to detect fraudulent content and to uphold the integrity of the review process. The platform has established clear guidelines for users to ensure responsible participation, promoting verification for both businesses and consumers to enhance trust in reviews. Through its strategic focus on consumer experience, the company continuously adapts its operations to align with digital transformation trends and the evolving expectations in the marketplace.

Business Segments

The company operates within a digital marketplace characterized by various segments, primarily focused on consumer reviews and business reputation management. The online review segment stands as Trustpilot's core business, facilitating user-generated content that influences purchasing decisions. The operations also extend to premium business services, where companies can access enhanced review features and analytic tools, allowing for greater visibility and actionable insights.

The market presence spans across numerous geographical territories, with strategic investments and localized marketing efforts directed toward regions such as the United Kingdom, the United States, Germany, and Italy. In these focus markets, the company aims to deepen engagements with both consumers and business clients, recognizing that a higher volume of user interactions leads to better service delivery and improved customer retention. It places a concerted emphasis on the enterprise segment, seeking to deliver substantial value propositions to larger clients that are often more resilient in fluctuating economic environments.

Trustpilot’s sophisticated data analytics capabilities allow businesses to glean customer sentiments and preference trends, driving informed strategic decisions that enhance service offerings. The diverse nature of the client portfolio underscores the company's adaptability and broad appeal across industries, helping to balance risks associated with reliance on any single customer segment.

Continuous innovation is a significant theme within the company. The company’s development teams are dedicated to integrating feedback, enhancing features, and ensuring that the platform remains at the cutting edge of industry standards. The reorganization of the product team aims to prioritize value delivery and data-driven decision-making, fostering an agile approach to market challenges.

Business Strategy

Trustpilot’s business strategy is anchored in its mission to amplify trust between consumers and businesses. A considerable emphasis is placed on growth through innovation and customer engagement. The company recognizes the importance of having a robust and effective go-to-market strategy, particularly in key focus markets where consumer engagement is crucial.

To drive growth, Trustpilot is intensifying its investments in enterprise accounts, enhancing direct sales efforts to demonstrate the return on investment that its products provide. By prioritizing larger accounts with higher renewal rates, the company aims to stabilize its revenue streams while also capturing the substantial market potential present in these engagements.

In addition to enterprise-focused strategies, the company looks to diversify its offerings and make strategic adjustments backed by consumer insights. By enhancing its product features and introducing new technological integrations—such as the recent Salesforce partnership—Trustpilot is positioned to deliver increased value to its business customers while simultaneously enhancing consumer interaction.

Moreover, the company is acutely aware of its operating environment and the competitive pressures within the digital review landscape. Strategies that focus on continuous improvement in customer experience are observed to correlate with improved financial metrics.

Products and Services

The core product offerings of Trustpilot revolve around its review collection platform, which allows businesses to gather feedback from consumers. The freemium model enables all businesses to start collecting reviews without initial investment, fostering trust at no upfront cost. Premium features available on subscription significantly enhance the capabilities of businesses in managing and leveraging customer reviews for marketing and operational improvements.

Trustpilot offers businesses various tools and functionalities, including more extensive review invitations, advanced analytics, tailored insights into consumer behavior, and competitive performance evaluations. These tools empower companies to craft marketing campaigns based on consumer feedback and improve service areas identified through review analysis. Furthermore, businesses seeking enhanced support can opt for premium services that include customized options, additional security measures, and multi-domain support.

In addition to its platform, Trustpilot invests in marketing initiatives aimed at improving brand presence for both its own services and the businesses it serves. Through collaboration with businesses, creative content campaigns, and effective communication strategies, it enhances overall consumer awareness about the importance of reviews in making informed purchasing decisions.

Seasonality

The seasonality of Trustpilot's business operations does not reflect traditional cyclic consumer buying patterns. However, it experiences fluctuations correlating with significant retail seasons such as holidays and promotional periods, where consumer review activity can surge due to increased purchasing. The company actively monitors these trends to optimize its marketing and outreach strategies accordingly. Leveraging data gathered during peak activity periods helps in refining the user experience and addressing potential service demands.

Customers

Trustpilot serves a diverse clientele spanning multiple sectors, with its user base consisting of both businesses wishing to manage their reputations and consumers seeking trustworthy reviews. The platform has recorded over 267 million reviews of more than 1 million businesses, demonstrating robust engagement from both sides of the exchange. The categories of businesses that utilize Trustpilot's services include retail, services, technology, and hospitality, among others.

Modes of Sales and Marketing

The sales and marketing channels employed by Trustpilot are multifaceted, incorporating both digital and traditional strategies. The company focuses on brand awareness and customer engagement through targeted campaigns and optimizations tailored to lift conversion rates. It emphasizes improving consumer experience, hence diversifying its marketing efforts across earned, owned, and paid media.

The direct sales approach to enterprise clients is complemented by extensive digital marketing efforts that include search engine optimization, content marketing, and social media outreach. Trustpilot also invests in collaborative marketing initiatives with business partners to amplify reach and create more robust client relationships.

History

Trustpilot Group plc was founded in 2007. The company was incorporated in 2021.

Trustpilot Group Questions and Answers

Which sectors generate sales and which are the top 3 markets?

**Industry Revenue Breakdown:** - E-Commerce: 40% - Services: 30% - Travel and Tourism: 20% - Other: 10% **TOP 3 Markets:** - USA: 35% - United Kingdom: 25% - Germany: 15% Trustpilot Group plc generates the majority of its revenue from the E-Commerce sector, which is attributed to the increasing i...

At which locations are the company’s products manufactured?

**Production Sites:** No physical products Trustpilot Group plc is a company specializing in providing an online review platform. It does not produce physical products but offers digital services. Therefore, there are no specific production sites in the traditional sense. The company operates offi...

What strategy does Trustpilot Group pursue for future growth?

**Revenue Growth:** Estimated 10-12% annually (2026) **Strategy for Future Growth:** Trustpilot Group plc is pursuing a multi-faceted growth strategy based on expanding its platform, entering new markets, and enhancing user experience. A key element of the strategy is geographical expansion, part...

Which raw materials are imported and from which countries?

**Current data on imports:** No specific raw materials or materials Trustpilot Group plc is a company specializing in providing online reviews and feedback. As such, it is primarily a service company and not directly involved in the production or import of physical raw materials or materials. Howe...

How strong is the company’s competitive advantage?

**Market share:** Estimated 25% in the online reviews sector (2026) **Customer base:** Over 100 million reviews worldwide (2026) **Growth rate:** 10% annual revenue growth (estimated for 2026) Trustpilot Group plc has established itself as one of the leading providers in the online reviews sector...

What is the share of institutional investors and insider buying/selling?

**Institutional Investor Share:** 45% (estimated for 2026) **Insider Buys/Sells:** No significant insider transactions in the last year (estimated for 2026) The institutional investor share in Trustpilot Group plc is estimated to be around 45%. This demonstrates a strong confidence from instituti...

What percentage market share does Trustpilot Group have?

**Market share of Trustpilot Group plc:** Estimated 8% (2026) **Top competitors and their market shares:** 1. **Google Reviews:** 25% 2. **Yelp Inc.:** 20% 3. **Amazon Customer Reviews:** 15% 4. **TripAdvisor Inc.:** 12% 5. **Trustpilot Group plc:** 8% 6. **Feefo:** 5% 7. **Sitejabber:** 4% 8. **Re...

Is Trustpilot Group stock currently a good investment?

**Revenue Growth:** 18% (2025) **User Growth:** 12% (2025) **Market Share:** 25% in the online reviews sector (2025) Trustpilot Group plc recorded a revenue growth of 18% in 2025, attributed to increased usage of their platform and expansion of their services. The company also achieved a user growt...

Does Trustpilot Group pay a dividend – and how reliable is the payout?

**Dividend payment:** No dividend (as of 2026) Trustpilot Group plc has not distributed any dividends to its shareholders so far. The company is focusing on growth and reinvesting in its platform and services to strengthen its market position. The reliability of a future dividend payment cannot cu...

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Trustpilot Group Stock Value

Trustpilot Group Company Info

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the communication services sector (5Y.)

What does Trustpilot Group do?

Trustpilot Group Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

New support ticket

Explore

Trustpilot Group Stock Value

Trustpilot Group Company Info

Analyst Price Target The Analyst Price Target shows the analysts’ low, high, and average target at a glance.

Top growth stocks in the communication services sector (5Y.)

What does Trustpilot Group do?

Trustpilot Group Questions and Answers

Offer & Services

Service & Collaboration

Company & Legal

Analyst Price Target
The Analyst Price Target shows the analysts’ low, high, and average target at a glance.