First Capital Treasuries PLC, a non-bank primary dealer, deals in government securities in Sri Lanka. The company’s product offering includes distribution and leveraging of government securities. It also engages in the secondary market business, which involves trading of government securities.
Business Segments
The company operates through several distinct business segments that cater to a wide array of financial services. The core segments include Investment Banking, Corporate Finance, Wealth...
First Capital Treasuries PLC, a non-bank primary dealer, deals in government securities in Sri Lanka. The company’s product offering includes distribution and leveraging of government securities. It also engages in the secondary market business, which involves trading of government securities.
Business Segments
The company operates through several distinct business segments that cater to a wide array of financial services. The core segments include Investment Banking, Corporate Finance, Wealth Management, Research and Advisory, and Retail Services.
Investment Banking
This segment provides a range of capital market services, including equity underwriting, debt issuance, and advisory for mergers and acquisitions. The goal is to help clients raise capital efficiently while minimizing the overall cost of capital.
Corporate Finance
This segment offers advisory services focused on corporate restructuring, financial risk management, and strategic financial planning. The aim is to assist clients in making informed decisions to strengthen their financial position.
Wealth Management
This segment is dedicated to offering personalized investment solutions tailored to the specific needs of individual clients. It focuses on crafting strategies that align with each client's financial goals and preferences.
Research and Advisory
This segment leverages the company’s research capabilities to provide in-depth market analysis and investment advice. Through regular reports, economic forecasts, and asset allocation strategies, it helps clients make informed financial decisions.
Retail Services
This segment caters to individual investors by offering a wide range of investment products, trading services, and educational resources. The company promotes financial inclusion by empowering retail clients to effectively engage in the investment process.
Business Strategy
The company's business strategy revolves around a commitment to sustainable growth and innovation. The company prioritizes transformative execution by investing in human capital development, digitalization, and robust customer relationship mechanisms. Core to its strategy is a focus on fulfilling client needs through the delivery of high-quality research insights and advisory services while continuously refining its operational processes for enhanced efficiency.
The firm takes a proactive approach in implementing technological advancements, which allows it to access new markets and demographic segments. Emphasis is placed on ESG factors Environmental, Social, and Governance to align with global trends while addressing local market needs effectively. The incorporation of such sustainability parameters aids the company in adapting to market changes while delivering positive societal impact.
Furthermore, strategic partnerships with industry stakeholders and professional organizations facilitate resource sharing and collaborative initiatives, enhancing the company's market presence and credibility. The company is not just focused on financial returns, but also on contributing positively to society, making it a responsible entity.
Products and Services
The company offers a comprehensive suite of products and services designed to meet evolving client needs across various sectors. The core offerings include:
Treasury Management: This service allows clients to manage and optimize their cash flows, providing solutions for liquidity management and investment of surplus funds.
Debt Instruments: The company specializes in underwriting and structuring various debt instruments, allowing corporations to raise capital efficiently.
Stockbroking Services: Clients can access a platform for trading equities, facilitated through a robust trading system designed for efficiency and ease of use.
Investment Funds: The company offers unit trust products, enabling clients to invest in diversified portfolios managed by professional fund managers.
Advisory Services: Dedicated financial advisory services guide clients on strategic decisions related to mergers and acquisitions, corporate finance, and other critical investment opportunities.
Educational Initiatives: The company promotes financial literacy through workshops and seminars, providing clients with the knowledge required to navigate the investment landscape.
Geographical Markets Served
The company primarily serves the Sri Lankan market while also exploring opportunities for potential expansion into neighbouring regions. The company’s strategic focus on local client needs allows for a tailored approach in service delivery, with an emphasis on adapting to the unique economic and regulatory environment of Sri Lanka.
Customers
The company serves a diverse client base that encompasses individuals, corporations, and institutional investors. While specific names of customers are proprietary, the company serves approximately 2,429 active clients comprising retail investors, high-net-worth individuals, and corporate entities.
Sales and Marketing
The company employs various sales and marketing strategies to reach its customers, including digital marketing, direct sales engagements, and participation in industry conferences. The marketing approach emphasizes building relationships through transparent communication, targeted content, and personalized services to meet client needs effectively.
Regulations
The company operates under strict regulatory frameworks established by the Central Bank of Sri Lanka and the Colombo Stock Exchange.
History
First Capital Treasuries PLC was founded in 1982. The company was incorporated in 1982.